Job Title: Territory Sales Manager (TSM) / Sales Officer
Company: Coimbatore Pioneer Fertilizers Pvt Ltd
Location: Erode, Madurai, Krishnagiri & Villupuram

About the Role
Coimbatore Pioneer Fertilizers Pvt Ltd (CPF) is looking for dynamic and field-driven Territory Sales Managers / Sales Officers to lead sales and business development for our fertilizer portfolio — including Single Superphosphate (SSP), Water Soluble Fertilizers (WSF), and specialty fertilizer products — across the Erode, Madurai, Krishnagiri, and Villupuram regions. The ideal candidate will be a strong relationship builder with hands-on field sales experience in the agri-inputs industry, capable of expanding our dealer network and driving farmer engagement on the ground.

Key Responsibilities

- Drive sales and business development for SSP, WSF, and specialty fertilizer products across the assigned territory
- Identify, appoint, and manage a network of direct dealers, distributors, and sub-dealers to expand market reach
- Plan and execute regular field activities, including farmer meetings, product demonstrations, and field trials to promote the product portfolio and build brand awareness
- Build and maintain strong relationships with retail channel partners and key agricultural accounts
- Coordinate regional supply and demand planning, monitor stock movement at dealer/distributor points, and ensure adequate product availability
- Track and ensure timely payment collection from dealers and distributors
- Monitor competitor activity, pricing, and market trends within the territory and report insights to management




- Achieve monthly/quarterly sales targets and submit regular sales and market reports (MIS)
- Coordinate with the regional/area sales team and back-office for order processing, logistics, and dispatch support

Qualifications & Experience

- Education: Any graduate; candidates from non-agricultural backgrounds with relevant field sales experience are also highly preferred
- Experience: 2 to 5 years of field sales experience in fertilizers, agrochemicals, or agri-inputs
- Key Skills:
- Strong channel/dealer management capability
- Farmer engagement and grassroots relationship-building skills
- Excellent communication and negotiation skills (local language proficiency essential)
- Sound knowledge of the regional agricultural market and cropping patterns
- Self-motivated with willingness to travel extensively within the assigned territory

What We Offer

- Competitive salary + performance-based incentives
- Travel/conveyance allowance
- health benefits, growth opportunities, etc.
- Opportunity to work with an established name in the fertilizer industry with robust regional presence

Job Type: Full-time
Territories: Erode, Madurai, Krishnagiri, Villupuram (one TSM/Sales Officer per territory)
Travel Requirement: Extensive travel within assigned territory (local field visits, farmer meetings, dealer visits)

CONTACT : +91-XXXXXXXXXX, 95976 77005

Pay: ₹25,000.00 - ₹95,000.00 per month

Benefits:

- Cell phone reimbursement
- Commuter assistance
- Flexible schedule
- Food provided
- Paid sick time
- Paid time off
- Provident Fund

Work Location: In person

📌 Territory Sales Manager (TSM) / Sales Officer (Coimbatore)
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📍 Coimbatore