About us

Simplified Startup is the digital-services brand of Ecommerce Collections, a U.S.-focused portfolio company. We're building a productized digital marketing agency — a small team of craft owners who deliver brand, design, video, web, SEO, paid media, conversion optimization, social, and reputation work as named products with fixed scope and a measurable quality bar, not vague "marketing."

We're early in building our US client base, and the person in this seat won't inherit a playbook; they'll help write it. We practice what we sell: our own marketing is a live proof point for every product we offer.

The role

We're hiring one Sales & Marketing Manager to own how Simplified Startup is found, understood and bought by US businesses. That means two things at once: building the marketing engine that generates qualified demand, and running the sales motion that turns that demand into signed, long-term clients.

This is a full-time, work-from-home role. You'll work US Eastern business hours, Monday to Friday, and report to our Head of Business Operations. You'll work closely with our delivery teams in India, who build what you sell, and you'll be the bridge between what the market asks for and what we deliver.

If you're equally at home writing a positioning statement and closing a discovery call, you hate being micromanaged, and you get satisfaction from seeing a campaign you designed turn into a signed contract, you'll do well here.

What you'll own

Marketing strategy and demand generation

- Define our ideal customer profiles and sharpen positioning and messaging for each named product
- Plan and run the demand-generation mix: outbound email and LinkedIn, SEO and content, paid campaigns, webinars and partnerships
- Own the marketing calendar, budget and channel priorities, and shift spend toward what actually produces pipeline
- Build and maintain the website, landing pages, case studies and sales collateral together with our design and web teams
- Set up lead capture, nurture sequences and lead scoring so sales follow-up is fast and relevant

New business development

- Research and qualify US small and mid-sized businesses that fit what we offer
- Run outreach by phone, email and LinkedIn, and book discovery calls with decision-makers
- Lead discovery calls: understand the problem, the budget, the timeline and who signs




- Work with delivery leads to scope solutions and put together proposals and quotes
- Handle objections, ask for the next step, and move deals to a signed agreement

Client relations and account growth

- Be the senior point of contact for key US accounts, with regular check-ins and business reviews on results and next priorities
- Spot renewal, upsell and cross-sell opportunities based on what clients are trying to achieve
- Translate client requirements into clear briefs for our delivery teams in India, and track commitments across time zones so nothing a client was promised slips
- Resolve escalations fast, looping in the right internal owner

Pipeline, analytics and reporting

- Keep every lead, activity and deal stage current in the CRM, same day
- Own the funnel metrics from first touch to signed agreement: cost per lead, conversion rates, sales cycle length, win rate and customer acquisition cost
- Send weekly updates on campaign performance, pipeline movement, wins, losses and client health
- Run quick, honest experiments on messaging, offers and channels, and report what worked and what didn't

Building the playbook

- Spot the questions prospects keep asking and build the answer once: scripts, email templates, FAQs, pitch decks and case studies
- Document the sales and marketing process as it takes shape so the next hire can ramp in days, not months
- As the team grows, recruit, coach and manage sales development reps, freelancers or agency partners

What we're looking for

Required

- 4+ years in B2B sales, marketing or business development, including at least 2 years owning both pipeline targets and marketing programs (or leading a team that did)
- Experience selling to or marketing to US clients
- A track record of hitting revenue, pipeline or lead-generation targets, with numbers you can talk through
- Hands-on experience across the core channels: email outreach, LinkedIn, SEO or content, and paid media




- Comfort on a sales or consultative call; you can explain a service, answer objections, and ask for the next step without sounding like a script
- Strong analytical skills: you can read a funnel, find the leak, and decide what to do next
- Excellent spoken and written English, with clear pronunciation and a confident presence on calls with US business owners
- Hands-on experience with a CRM such as HubSpot, Salesforce or Zoho, plus a marketing automation or analytics tool, and a real willingness to learn new tools fast
- Ability to work US Eastern hours consistently
- A reliable home setup: fast primary internet plus a backup connection, backup power, a noise-cancelling headset and a quiet space for calls

Preferred

- Experience selling or marketing outsourced or professional services, such as digital marketing, web development, staffing or healthcare operations
- Experience working with US healthcare practices or other owner-operated small businesses
- A background in an agency, BPO or offshore services workplace
- Familiarity with LinkedIn Sales Navigator, Apollo, Google Analytics, Google Ads and Meta Ads
- Prior experience managing or mentoring junior team members
- Experience at a startup or small business where the roles weren't fully defined yet

What success looks like

First 15 days: You know our services, pricing and tools well enough to pitch them without help. You've audited our current website, messaging and channels, built your first target account list, and your outreach is running every day.

First 30 days: You've closed your first deal: a signed agreement with a new US client. You've shared a 90-day marketing and sales plan with clear targets and channel priorities.

First 90 days: You're booking discovery calls and sending proposals consistently, and at least one marketing channel is producing a predictable flow of qualified leads. You're running client check-ins and onboarding calls independently, reporting on the full funnel every week, and you've turned at least one thing you kept explaining into a reusable script, template, case study or FAQ.

Pay: ₹45,000.00 - ₹57,000.00 per month

Benefits:

- Work from home

Education:

- Bachelor's (Required)

Language:

- English (Required)

Shift availability:

- Night Shift (Required)

Work Location: Remote

📌 Sales & Marketing Manager (US) (India)
🏢 E-Commerce Collections
📍 India