About Axis Max Life

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a joint venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited.

Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and a well-trained human capital.

Axis Max Life has been consistently ranked among the best workplaces by the GPTW Institute, reflecting its commitment to creating a positive and empowering work environment.

#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply

Job Description:

Job Title: Senior Officer - CAT - Loyalty
Company Name: Axis Max Life Insurance

Job Description:
The Senior Officer - CAT - Loyalty will be responsible for developing and implementing strategies to enhance customer loyalty and engagement. This role involves analyzing customer data, conducting market research, and leveraging insights to drive initiatives that improve customer retention and satisfaction. You will work closely with cross-functional teams to design and execute loyalty programs, assess their effectiveness, and make data-driven recommendations for improvements. Your ability to communicate effectively and manage relationships with key stakeholders will be essential for success in this position.

Key Responsibilities:





- Develop and implement loyalty strategies that align with the company's objectives.
- Analyze customer feedback and data to identify trends and areas for improvement.
- Design and execute loyalty programs that enhance customer engagement.
- Collaborate with marketing, sales, and product teams to ensure cohesive execution of initiatives.
- Monitor and report on the effectiveness of loyalty programs, providing insights and recommendations.
- Stay updated on industry trends and best practices in customer loyalty.
- Manage relationships with external vendors and partners related to loyalty initiatives.

Skills and Qualifications:

- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in customer loyalty, retention strategies, or similar roles.
- Robust analytical skills with the ability to interpret data and generate insights.
- Excellent communication and interpersonal skills.
- Experience with customer relationship management (CRM) tools and analytics software.
- Ability to work collaboratively in a cross-functional team environment.
- Creative problem-solving skills and a proactive approach to challenges.

Tools Required:

- CRM software (e.g., Salesforce, HubSpot)
- Data analytics tools (e.g., Excel, Google Analytics)
- Market research tools
- Project management software (e.g., Asana, Trello)
- Communication tools (e.g., Microsoft Office Suite, Slack)

State:

Maharashtra

Branch:

Nashik

Department:

Direct Sales Force

Function:

Loyalty - Central Zone

Posted On:

25-Jul-2026

📌 Senior Officer - CAT - Loyalty (Maharashtra)
🏢 AxisMaxlife
📍 Maharashtra