Sales and Marketing Specialist – ITSM Forge (Remote)

Experience:
2 to 5 years Employment Type: Full time Company Description ITSM Forge helps businesses streamline operations, automate workflows, and build scalable digital systems through expert implementation and development across modern enterprise platforms. Founded by experienced developers and enterprise architects with over six years of hands-on experience, the team delivers tailored solutions across four core areas:
• ITSM Services: Implementation, configuration, and support for Freshservice, Freshdesk, HaloITSM, Zendesk, and ServiceNow, including workflow automation, onboarding/offboarding automation, custom app development, API integrations, reporting dashboards, and marketplace app publishing.
• Salesforce & CRM Services: Sales Cloud, Service Cloud, Marketing Cloud, Lightning App Builder, and Agentforce (custom AI agent development, Data Cloud integration, and governance setup).
• Cloud Services: AWS and Microsoft Azure infrastructure design, migration and modernisation, serverless and container solutions, security and IAM, DevOps/CI-CD, and cost optimisation.
• Product Development: Custom-built apps, integrations, and platform extensions designed to solve specific business problems and keep delivering value long after go-live. ITSM Forge combines technical depth, industry insight, and a builder mindset to partner closely with clients looking to improve service operations, strengthen customer relationships, and scale securely in the cloud.



Role Description The Sales and Marketing Specialist is a full-time, on-site role based in Chennai. This team member will identify and qualify leads, conduct product demos, and manage the sales pipeline across ITSM Forge’s full portfolio: ITSM solutions, Salesforce services, AWS and Azure cloud services, and custom product development.

Key responsibilities
• Generate and qualify leads for ITSM, Salesforce, cloud (AWS/Azure), and product development engagements.
• Conduct discovery calls and solution demos, and translate client needs into the right service mix.
• Prepare proposals, support pricing and contract negotiations, and close deals.
• Collaborate with technical teams (ITSM consultants, Salesforce developers, cloud architects, and product engineers) to align solutions with customer requirements.
• Plan and execute marketing campaigns across LinkedIn, email, webinars, and events for each service line.
• Create sales and marketing collateral such as case studies, pitch decks, service brochures, and website/social content.
• Build partner relationships with ecosystems including Freshworks, Salesforce, and AWS.
• Maintain accurate CRM data, track pipeline and campaign performance metrics,



and report on results.
• Provide basic training and guidance to clients on solution value and ensure high-quality customer service throughout the sales cycle.
• Contribute to continuous improvement of sales and marketing processes. Qualifications
• 2 to 5 years of experience in B2B sales, pre-sales, or marketing, preferably in IT services, SaaS, or technology consulting.
• Strong communication and customer service skills to engage clients, build relationships, and manage expectations.
• Demonstrated ability in sales and sales management, including lead generation, pipeline management, and closing deals.
• Experience delivering training or product walkthroughs to customers or internal teams.
• Familiarity with ITSM concepts or SaaS solutions; experience selling or working with Freshworks (Freshservice, Freshdesk), Zendesk, HaloITSM, or ServiceNow is an advantage.
• Understanding of Salesforce (Sales Cloud, Service Cloud, Marketing Cloud, Agentforce) and cloud platforms (AWS, Azure) is a strong plus.
• Exposure to selling custom software or product development services is preferred.
• Proficiency with CRM tools, basic marketing analytics, and presentation software.
• Bachelor’s degree in Business, Marketing, Engineering, or a related field, or equivalent practical experience.
• Strong analytical, organizational, and time management skills, with the ability to work collaboratively in an on-site team environment.

📌 Sales And Marketing Specialist (Chennai)
🏢 ITSM Forge
📍 Chennai