CTC: Between 4-5 LPA Company Description Ask Your Why is a branding and marketing agency that helps organizations uncover and express their core purpose. The team specializes in purpose-driven branding, impactful marketing, and social media strategies that turn scattered ideas into clear, compelling identities. By focusing on a brand’s “why,” Ask Your Why creates narratives that resonate with audiences and build trust. The company partners with clients that value authenticity and meaningful engagement, giving marketing efforts a solid, belief-driven foundation. Role Description The Social Media Marketing Manager is a full-time, hybrid role based in Mumbai, with flexibility for partial work from home. This role is responsible for planning, executing, and optimizing social media campaigns across platforms to strengthen brand presence and engagement. Daily tasks include managing content calendars, coordinating with designers and writers, monitoring performance metrics, and refining strategies based on data and audience insights. The Social Media Marketing Manager will engage with online communities, respond to comments and messages, and support overall digital marketing efforts to ensure brand consistency and impact. Qualifications




• Candidates should possess strong Social Media Marketing skills, including platform management and campaign execution.
• Candidates should possess effective Communication skills for collaborating with internal teams and engaging online communities.
• Candidates should possess Content Strategy skills to plan, organize, and align social content with brand objectives.
• Candidates should possess Social Media Optimization (SMO) skills to improve reach, engagement, and performance across channels.
• Candidates should possess Digital Marketing skills to integrate social media efforts with broader marketing initiatives.
• Relevant experience in managing brand-focused social media accounts or campaigns, ideally within an agency or marketing environment.
• Ability to interpret analytics, use social media management tools, and make data-informed decisions.
• Strong organizational skills, attention to detail, and the ability to handle multiple projects and deadlines.
• Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.

📌 Social Media Marketing Manager (Mumbai)
🏢 Ask Your Why
📍 Mumbai