02 Nov
|
CreditSea
|
Raipur
About CreditSea : CreditSea is a fast-growing fintech company that makes access to credit simple, quick and transparent for India's new-to-credit and underserved customers. We combine technology and data to deliver a seamless digital lending experience. Job Title : Social Media Manager
Location:
Raipur, Chhattisgarh Work Mode : On ~ Site Role Overview : We are looking for a creative and data-driven Social Media Manager to own CreditSea's presence across social platforms. You will plan and run content that builds brand trust, educates audiences on financial products, and drives qualified traffic and app installs. You will work closely with the design, performance marketing, product and customer support teams.
Key Responsibilities
• Develop and execute a monthly social media content calendar across Instagram, Facebook, LinkedIn, X (Twitter), YouTube and other relevant platforms.
• Create, curate and publish engaging content including posts, reels, shorts, carousels, stories and short videos, in English and Hindi (regional languages are a plus).
• Write clear, compliant copy that explains financial concepts such as credit scores, responsible borrowing and digital lending in simple language.
• Manage day-to-day community engagement: respond to comments, DMs and mentions promptly and escalate customer issues to the support team.
• Monitor brand mentions, trends and competitor activity, and suggest timely content ideas.
• Coordinate with designers, video editors and freelancers to deliver high-quality creatives on schedule.
• Work with the performance marketing team on paid social campaigns, including creative inputs, audience ideas and A/B testing.
• Track and report on key metrics such as reach, engagement, follower growth, click-throughs, leads and installs; share weekly and monthly insights with recommendations.
• Support influencer and partnership campaigns, from outreach to execution.
• Ensure all content follows brand guidelines and applicable regulatory and advertising norms for financial services, including RBI and ASCI guidelines.
• Help manage social media crisis situations and negative sentiment with the brand and compliance teams. Required Qualifications and
Skills:
• Bachelor's degree in Marketing, Mass Communication, Journalism, Business or a related field.
• 1 to 3 years of hands-on experience managing social media for a brand or agency (fintech, BFSI or consumer tech experience preferred).
• Strong written and verbal communication in English and Hindi.
• Solid understanding of platform algorithms, content formats and best practices for each channel.
• Working knowledge of scheduling and analytics tools such as Meta Business Suite, Buffer, Hootsuite, Sprout Social and native platform analytics.
• Basic design and video skills using Canva, CapCut or similar tools.
• Ability to turn data into insights and clear reports.
• Good time management and the ability to handle multiple campaigns in a fast-paced environment. Preferred
Skills:
• Experience with paid social campaigns on Meta Ads or LinkedIn Ads.
• Familiarity with SEO basics and content marketing.
• Knowledge of the Indian financial services and lending space.
• A portfolio or sample work showing results from past social campaigns.
• Awareness of data privacy and compliance considerations in financial marketing. Key Performance Indicators
• Follower growth and engagement rate across platforms
• Consistency and quality of content delivery against the calendar
• Social-driven leads, traffic and app installs
• Response time and community sentiment
• Quality and timeliness of reporting
What We Offer
• A chance to build the social presence of a growing fintech brand
• Collaborative, learning-focused work culture
• Competitive salary based on experience and skills
• Opportunities for growth opportunities within the marketing function
📌 Social Media Manager (Raipur)
🏢 CreditSea
📍 Raipur