What You'll Do
- Identify : Research and map channel partner landscapes for SaaS clients. Build curated shortlists using market intelligence, databases, and your network.
- Recruit : Reach out, pitch, and onboard channel partners. You'll be the first point of contact — making the case for why the partnership matters.
- Enable : Equip partners with the tools, content, and knowledge to represent and sell effectively. Build enablement kits, run briefings, and drive readiness.
- Activate & Manage : Track partner pipeline, co-sell, and hold partners accountable to revenue outcomes. Convert relationships into results. Day-to-Day Responsibilities
- Own end-to-end partner lifecycle for assigned client mandates — from prospecting to activation
- Run outreach campaigns (email, LinkedIn, WhatsApp) to identify and engage potential channel partners
- Prepare pitch decks, partner briefs, and enablement collateral using PowerPoint and AI tools
- Maintain and update CRM / pipeline trackers; report progress against activation targets weekly
- Coordinate with SaaS clients on partner feedback, onboarding status,
and joint sales activity
- Attend partner calls and meetings; drive follow-through
- Use AI tools to accelerate research, drafting, and prospect qualification
- Contribute to internal playbooks and channel partner frameworks as the practice evolves Skills & Tools
- Internet Research AI Tools (Chat GPT / Claude)
- Email Outreach
- PowerPoint
- LinkedIn CRM
- Spreadsheets
- WhatsApp Business
- Written Communication What will you get?
- Front-row seat to the India and Middle East B2B SaaS channel ecosystem
- Work directly with founders and senior leaders — no layers
- Real ownership and accountability from your first week
- Exposure to AI-first ways of working in sales and business development
- Fast growth opportunities in a business that's scaling its mandate roster
- A culture that celebrates hustle, curiosity, and impact over titles