02 Nov
|
Ample Group
|
Bengaluru
02 Nov
Ample Group
Bengaluru
Account Intelligence & Profiling
• Build detailed account profiles covering IT infrastructure, tech stack, digital assets, IT budgets, and procurement patterns
• Identify and map C-level executives, decision-makers, and buying committees across target accounts
• Track company triggers: funding, M&A;, leadership changes, expansions, technology investments, and strategic announcements Market Research & Industry Insights
• Conduct vertical-specific research (BFSI, Healthcare, Retail, Manufacturing, Technology, etc.) to identify trends, pain points, and opportunities
• Monitor competitor activity, market shifts, and emerging technologies relevant to target accounts
• Prepare periodic intelligence briefs and dashboards for sales and marketing leadership Account-Based Marketing (ABM) Enablement
• Collaborate with ABM and demand gen teams to prioritize target account lists (Tier 1/2/3) based on fit, intent, and engagement signals
• Provide account insights to personalize campaigns, content, sales decks, and event invitations
• Support segmentation, persona mapping, and buying journey analysis for ABM plays Data Management & CRM Hygiene
• Maintain accurate account and contact data in CRM (Salesforce/HubSpot) and marketing automation platforms
• Enrich account records using tools like LinkedIn Sales Navigator, ZoomInfo, Crunchbase, Tofler, ZaubaCorp, and similar
• Ensure data quality, compliance,
and timely updates for research coverage Sales & Marketing Collaboration
• Partner with SDRs, AEs, and marketing managers to align research outputs with outreach strategies
• Support event targeting by identifying high-potential accounts for webinars, roundtables, and industry conferences
• Respond to ad-hoc research requests for strategic deals, RFPs, and executive briefings Requirements
• Bachelor's degree in Business, Marketing, Economics, Statistics, or related field (MBA preferred but not mandatory)
• 2 to 5 years of experience in account intelligence, market research, competitive intelligence, business research, or ABM
• Strong understanding of enterprise IT, technology stacks, cloud infrastructure, and digital transformation trends
• Proficiency in research and intelligence tools: LinkedIn Sales Navigator, ZoomInfo, Crunchbase, Tofler, ZaubaCorp, SimilarWeb, Gartner, Forrester (exposure to any 3–4 tools is sufficient)
• Advanced Excel skills (pivot tables, VLOOKUP, data cleaning) and comfort with CRM systems (Salesforce, HubSpot, Zoho)
• Excellent written and verbal communication skills with the ability to synthesize complex data into transparent, actionable insights
• High attention to detail, ability to work independently, and manage multiple priorities in a fast-paced environment
📌 Account Intelligence (Bengaluru)
🏢 Ample Group
📍 Bengaluru