Company Description Prakash Refrigeration Company (PRC) is a leading supplier of high-quality HVACR spares, products, and parts, consistently driving strong sales across East India. The company is known for cutting-edge, customer-focused solutions developed through close collaboration and attention to specific client requirements. PRC emphasizes technology, competitive pricing, and reliable service to deliver top-of-the-line HVACR offerings.

With a strong commitment to research and development, PRC aims to expand its presence in global HVACR markets while turning customer ideas into practical, high-performing solutions.

Role Description This is a full-time, on-site Sales Representative role based in Delhi.

The Sales

Representative will identify and nurture new business opportunities, manage existing customer relationships, and promote PRC’s HVACR products and spares to meet sales targets. Day-to-day responsibilities include conducting client visits and calls, presenting product features and benefits, preparing quotations, and following up to close deals. The role involves coordinating with internal teams to ensure timely order processing,



delivery, and after-sales support, as well as maintaining accurate sales records and market insights.

The Sales

Representative will also gather customer feedback and share it with the team to support product improvement and innovation.

Qualifications

- Strong sales and negotiation skills, with the ability to meet and exceed targets.
- Customer relationship management and communication skills to build long-term partnerships.
- Basic understanding of HVACR products, spares, or industrial equipment (training can be provided).
- Ability to conduct market research and analyze customer needs and competitor activity.
- Proficiency in using email, spreadsheets, and CRM or sales tracking tools.
- Self-motivated, organized, and able to work independently in an on-site, field-oriented setting.
- Prior experience in B2B sales or technical product sales is an advantage.
- High school diploma or bachelor’s degree in Business, Engineering, or a related field preferred.

📌 Sales Representative (New Delhi)
🏢 Prakash Refrigeration
📍 New Delhi