Drive profitable growth across assigned e-commerce accounts by managing marketplace relationships, maximizing product visibility, ensuring superior availability, executing performance marketing initiatives, and delivering revenue and margin targets through data-driven account management.
Key Deliverables
1. Business Growth & Account Management
- Deliver marketplace revenue, GMV, margin and market share targets.
- Develop and execute Joint Business Plans (JBPs) with key online platforms.
- Drive category growth through assortment expansion and promotional planning.
- Identify current business opportunities within assigned marketplaces.
2. Marketplace Sales Execution
- Plan and execute sales campaigns across Amazon, Flipkart, Reliance Digital, Croma, Tata Neu and other strategic marketplaces.
- Monitor daily sales performance and initiate corrective actions.
- Ensure achievement of monthly, quarterly and annual sales targets.
- Analyze traffic, conversion, repeat purchase and competitor performance.
- Monitor pricing trends, assortment gaps and share of search.
- Generate actionable insights to improve sales performance.
5. Inventory & Supply Chain Management
- Maintain optimum inventory levels across platforms.
- Ensure high fill rates and minimize stock-outs.
- Work closely with demand planning and supply chain teams to improve product availability.
6. Platform Stock Management
- Forecast account-level demand.
- Track sell-through and replenishment cycles.
- Improve inventory productivity and reduce aging stock.
7. Content & Catalogue Management
- Ensure product listings are accurate, complete and optimized.
- Improve product discoverability through enhanced content.
- Monitor ratings, reviews and customer feedback.
8. Order Fulfilment & Customer Experience
- Monitor order fulfilment KPIs.
- Ensure adherence to platform SLAs.
- Support resolution of customer grievances and operational escalations.
9. Pricing & Profitability Management
- Monitor marketplace pricing compliance.
- Support promotional pricing decisions.
- Track profitability by platform, category and SKU.