Company Description Social Berry is a digital marketing agency focused on helping brands grow their online presence and build meaningful connections with their audiences. The agency works across social platforms to design data-driven campaigns that blend creativity with measurable results.

Social

Berry partners with brands of various sizes, offering strategy, content, and performance marketing services tailored to each client’s goals. Team members collaborate in a fast-paced, innovation-oriented workplace where experimentation and continuous learning are encouraged.

Role Description The Influencer Marketing Manager is a full time remote role responsible for planning, executing, and optimizing influencer campaigns across social media platforms. In this position, you will identify and evaluate potential influencer partners, negotiate collaborations, and manage relationships to ensure brand alignment and high-quality content. You will develop campaign strategies, briefs, and timelines, coordinate deliverables, and track performance metrics to report on ROI and insights.

Day-to-day tasks include researching trends, monitoring competitor activity, collaborating with internal teams on creative and messaging, and ensuring all campaigns meet brand guidelines and compliance standards. You will also refine processes,



test new formats and platforms, and recommend improvements based on data and feedback.

Qualifications

- Candidates should possess experience in influencer marketing, campaign planning, and social media management.
- Candidates should possess skills in relationship management, negotiation, and stakeholder communication.
- Candidates should possess abilities in data analysis, performance tracking, and reporting using relevant tools and dashboards.
- Candidates should possess knowledge of digital marketing fundamentals, including audience targeting, content strategy, and brand positioning.
- Candidates should possess strong written and verbal communication skills, with attention to detail and brand consistency.
- Candidates should possess organizational and project management skills, including the ability to manage multiple campaigns and deadlines.
- Experience working with creators across different platforms (e.g., Instagram, TikTok, YouTube) and understanding platform-specific best practices is beneficial.
- Prior agency experience, familiarity with contract terms and influencer compliance, and a bachelor’s degree in Marketing, Communications, Business, or a related field are beneficial.

📌 Influencer Marketing Manager (India)
🏢 Social Berry
📍 India