02 Nov
|
Augmintech Education
|
India
02 Nov
Augmintech Education
India
Head of Growth | Augmintech
Location: Remote / Work From Home
Employment Type: Full-time
Compensation: ₹10–15 LPA fixed + performance-linked incentives
Reporting to: Founder & CEO
About AugmintechAugmintech provides practical, career-focused education in MEP, BIM, HVAC and piping design. We help engineering students and working professionals develop industry-relevant skills and build better careers.
Our ambition is to build a globally trusted alternative to traditional education, where people learn skills that matter in real life.
About the RoleWe are looking for a hands-on Head of Growth to own Augmintech’s go-to-market strategy and drive sustainable growth in enrolments and revenue.
You will identify growth opportunities, strengthen our positioning, improve customer acquisition and work closely with sales to convert qualified enquiries into enrolments. You will also help build and manage the team needed to deliver these goals.
This role requires both strategic thinking and personal execution in a growing business.
Key ResponsibilitiesGo-to-market strategy and positioning
- Identify priority learner segments, programs and geographical markets.
- Develop positioning, messaging, offers and launch plans based on learner needs and competitive research.
- Recommend pricing and packaging improvements in collaboration with the founder.
Customer acquisition
- Own the acquisition plan across paid advertising, organic search, content, partnerships and referrals.
- Set priorities for marketing specialists and coordinate campaigns across channels.
- Improve qualified lead generation while managing acquisition costs.
Enrolment conversion and revenue
- Work with the sales lead to improve lead qualification, nurturing, follow-ups and conversion.
- Identify and resolve gaps across the journey from first enquiry to enrolment and payment.
- Build revenue forecasts and align marketing and sales activities with agreed monthly and quarterly targets.
Experimentation and execution
- Personally drive important initiatives such as campaign briefs, landing-page improvements, messaging tests and nurturing campaigns.
- Run structured experiments with clear hypotheses, budgets and success measures.
- Scale effective initiatives and stop activities that do not justify their cost.
Team building and management
- Recommend hiring needs based on business priorities.
- Own candidate assessment and selection within approved hiring plans and budgets, supported by HR.
- Set clear responsibilities, review performance and coordinate employees, freelancers and agencies.
Analytics and reporting
- Connect marketing activity with CRM outcomes, enrolments and collected revenue.
- Maintain transparent reporting on lead quality, conversion, acquisition costs and revenue.
- Present progress, problems and next priorities to the founder.
What We Are Looking For
- Demonstrated experience growing an EdTech, professional-training or comparable consultative-sales business.
- Examples of personally owned initiatives that improved customer acquisition, enrolments or revenue.
- Experience developing and executing go-to-market plans.
- Ability to connect marketing decisions with sales conversion and commercial outcomes.
- Working knowledge of paid acquisition, SEO, content, CRM and conversion optimisation.
- Experience managing specialists and identifying when additional hiring is necessary.
- Strong analytical judgement, clear communication and comfort working with a small team.
- Willingness to execute important work personally.
Preferred: Experience with AEC education, technical upskilling, working-professional audiences or markets in India and the Gulf. How Success Will Be Measured
- Growth in enrolments and collected revenue.
- Improvement in qualified enquiries and lead-to-enrolment conversion.
- Sustainable customer acquisition costs and contribution margins.
- Successful execution of prioritised growth experiments.
- Clear coordination and accountability across marketing and sales.
Targets will be agreed against current business baselines, available resources and realistic timelines.
📌 Head of Growth (India)
🏢 Augmintech Education
📍 India