About RIPPL

RIPPL is a social shopping app built around real recommendations by real people.

From products and cafés to books, music, movies and experiences, RIPPL lets people save their favourite discoveries and wishlists from across the web in one personal profile, and share what they genuinely love.

For creators, RIPPL brings recommendations together on a personalised page, helping audiences discover their picks and creating opportunities to earn from eligible clicks through participating brand partners and YouTube Shopping integrations.

Explore: https://rippl.app The Prospect

We're looking for a resourceful, relationship-driven Creator Onboarding Manager to bring

Instagram and YouTube creators onto RIPPL, help them build engaging profiles, and grow an active creator community. This is a hands-on role spanning outreach, acquisition, onboarding and community building.

What You'll Own

- Creator acquisition: Identify, pitch and onboard Instagrammers and YouTubers using your own network, targeted outreach, referrals, partnerships and acquisition campaigns.
- Profile activation: Guide creators to set up RIPPL profiles and save their favourite products, places, books, music, experiences and wishlists from the web.
- Paid & organic growth: Work with the marketing team on creator-focused ads, landing journeys, campaigns and experiments that convert interest into active profiles.
- Creator communities: Build and nurture engaged creator groups across WhatsApp, Telegram, Reddit and other relevant platforms.
- Events & meet-ups: Organise creator cafés, focus groups and community get-togethers; help grow The RIPPL Effect event series, launched in Lower Parel, Mumbai.
- Creator-facing content: Occasionally ideate,



shoot or create social content that attracts creators and explains why they should join RIPPL.
- Tracking & reporting: Maintain a clean creator pipeline, onboarding tracker and regular reports on outreach, sign-ups, profile completion, activation and community engagement.

Beyond Onboarding

- Build repeatable onboarding playbooks, outreach templates and creator referral loops.
- Collaborate with marketing, design, product and creator partners to improve the onboarding experience.
- Use AI tools such as Claude and AI-assisted editing tools to research, personalise outreach, create assets and work faster.
- Gather creator feedback and turn it into actionable product and community insights.

Who We're Looking For

- 3+ years of experience in influencer marketing, creator onboarding, talent acquisition, creator partnerships or YouTube/Instagram creator management.
- An active creator network and confidence in building new relationships from scratch.
- Strong communication, negotiation, follow-up and community-building skills.
- Comfort with performance targets, reporting, spreadsheets and structured CRM workflows.
- Interest in social content, creator trends, AI tools and hands-on experimentation.
- A proactive, organised self-starter who enjoys both strategy and execution.

Why RIPPL?

This isn't just a creator outreach role. You'll help build the creator network and community at the heart of an ambitious Indian consumer-tech brand, shaping how people discover, save and recommend what they love.

Let's build the next big social commerce app from India, for the globe.

How to Apply: Send your CV, a brief note about your creator network and relevant work to [email protected] and @[email protected]

📌 Creator Onboarding Manager (Thane)
🏢 RIPPL
📍 Thane