Role & responsibilities Position: Senior Manager Business Development (Industrial Chain)

Location:
Coimbatore, Tamil Nadu

Experience:
20+ Years CTC: 20–25 LPA Educational Qualification
- Master's Degree in Business Administration, Marketing or a related field.
- Bachelor's Degree in Mechanical, Materials, Manufacturing Engineering or a related technical discipline.
- Professional certifications in Sales, Marketing or Automotive Industry will be an added advantage. Job Summary We are looking for an experienced and result-oriented Senior Manager – Business Development (Industrial Chain) to lead sales and business development activities. The candidate will be responsible for developing and executing strategic sales and marketing initiatives, identifying new business opportunities, strengthening relationships with automotive OEMs and Tier-1 suppliers, and driving revenue growth. The ideal candidate should have extensive experience in the automotive and industrial components manufacturing industry, with solid expertise in OEM business development, key account management, strategic sales planning and team leadership.

Key Responsibilities
1. Develop and execute comprehensive sales and marketing strategies to achieve revenue and business growth targets. 2. Identify and develop new business opportunities across automotive OEMs and Tier-1 supplier accounts. 3. Build and maintain strong relationships with key decision-makers and customers in the automotive industry. 4. Lead and manage the sales team, including target setting, performance monitoring, mentoring and development. 5. Conduct market research and competitor analysis to identify emerging trends, customer requirements and new business opportunities. 6. Develop and manage annual sales and marketing budgets to ensure business profitability. 7. Plan and execute marketing campaigns, digital marketing initiatives, trade shows and product launches. 8. Coordinate with Engineering, Production and Quality teams to ensure customer requirements are met. 9.



Negotiate commercial contracts, pricing and business agreements with automotive customers. 10. Monitor sales performance, revenue forecasts, sales pipelines and market intelligence reports. 11. Identify technological developments and industry best practices in automotive components manufacturing. 12. Develop and mentor the sales and marketing team to improve overall business performance. 13. Represent the organization at industry conferences, exhibitions, trade shows and customer meetings. 14. Implement and optimize CRM systems and sales tools to improve sales effectiveness. 15. Ensure compliance with company policies, ethical standards and applicable regulatory requirements. 16. Develop strategic partnerships with key stakeholders across the automotive supply chain. Technical Skills & Competencies
- Automotive Sales Strategy
- Industrial Chain / Automotive Components Business Development
- OEM & Tier-1 Key Account Management
- Technical Sales & Product Management
- Financial Acumen and P&L; Management
- Commercial Negotiation & Contract Management
- Business Development & Strategic Planning
- Sales Team Leadership & Development
- CRM and Sales Enablement Tools
- Quality Management Systems – IATF 16949
- Digital Marketing & Brand Management
- Market Research & Competitor Analysis Behavioural Competencies
- Excellent communication and interpersonal skills.
- Strong leadership and decision-making abilities.
- Conflict resolution and negotiation skills.
- Analytical thinking and problem-solving abilities.
- Strategic mindset and business orientation.
- Customer relationship management.
- Ability to lead and motivate cross-functional teams. Preferred Industry Background Candidates from the following industries will be preferred:
- Industrial Chain Manufacturing
- Automotive Chain Manufacturing
- Automotive Components / Auto Ancillaries
- Steel Components Manufacturing
- Fine Blanking
- Precision Machining
- Rubber Components Manufacturing
- Industrial Engineering and Power Transmission

📌 Business Development Manager (Coimbatore)
🏢 Layam
📍 Coimbatore