Role Overview:

Responsible for leading and managing the overall influencer marketing strategy, building creator partnerships, driving brand awareness, and generating business growth through impactful influencer campaigns.

Key Responsibilities:

- Develop and execute influencer marketing strategies.
- Build and manage relationships with influencers, creators and agencies.
- Lead end-to-end influencer campaigns across Instagram, YouTube and other platforms.
- Manage campaign budgets, negotiations and ROI.
- Lead, mentor and manage the influencer marketing team.
- Drive brand awareness, engagement, leads and sales.
- Monitor campaign performance and prepare management reports.
- Collaborate with brand, digital and performance marketing teams.

Required Skills:

- Solid influencer network and negotiation skills.
- Strategic planning and campaign management.
- Leadership and team management.
- Budget and ROI management.
- Excellent communication and analytical skills.

Key KPIs:

- Campaign ROI and engagement.
- Brand reach and visibility.
- Influencer partnerships.
- Lead and sales generation.
- Budget efficiency and team performance.

Pay: ₹20,000.00 - ₹40,000.00 per month

Work Location: In person

📌 General Manager (Noida)
🏢 Influingo
📍 Noida