Responsible for driving sales and business growth of Energy Saving Room Air Conditioners (ES RAC) through Modern Trade channels. The role involves managing key retail partners, sales planning, inventory, market share improvement and overall business profitability.
Key Roles & Responsibilities
1. Sales & Business Growth
- Drive monthly sales targets and achieve business growth objectives.
- Develop and implement sales strategies for the Contemporary Trade channel.
- Monitor sales performance and take corrective actions to achieve targets.
1. PSI Planning & Inventory Management
- Manage Production, Sales and Inventory (PSI) planning.
- Ensure optimum stock availability and effective inventory management.
- Monitor product movement, stock ageing and sales forecasts.
1. Market Share Improvement
- Develop strategies to increase market share in the AC segment.
- Monitor competitor activities, pricing and market trends.
- Identify new business opportunities and growth areas.
1. Profitability & Commercial Management
- Manage business profitability, pricing, margins and commercial terms.
- Monitor promotional schemes and commercial investments.
- Ensure achievement of profitability targets.
1. Modern Trade Partner Management
- Develop and maintain relationships with key Modern Trade partners and large retail chains.
- Drive business growth through partner-specific sales plans.
- Coordinate promotional activities, product visibility and retail execution.
1. Market Intelligence
- Analyse market trends, competitor strategies and customer preferences.
- Identify opportunities for business expansion and product growth.
1. Cross-functional Coordination
- Coordinate with Sales, Marketing, Supply Chain, Finance and Product teams.
- Ensure smooth execution of sales plans, product launches and inventory requirements.
Required Skills & Competencies
- Strong experience in Modern Trade and Key Account Management.
- Valuable understanding of Consumer Durables / Air Conditioner (RAC) business.
- Expertise in PSI planning, sales forecasting and inventory management.
- Strong commercial understanding and profitability management.
- Advanced Excel and MS PowerPoint skills.
- Working knowledge of SAP.
- Excellent communication, negotiation and stakeholder management skills.
Preferred Candidate Profile
- 10–15 years of relevant experience in Consumer Durables.
- Experience in Sales, Contemporary Trade or Product Management.
- Preference for candidates with Air Conditioner / RAC category exposure.
- Experience handling large retail chains and Modern Trade partners.
- Strong analytical, planning and business management capabilities.
📌 Product Manager (Noida)
🏢 HR Mind
📍 Noida
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