Digital Marketing Manager – US B2B SaaS

Location: Bengaluru | Experience: 6–10 years | Full time

About The Company

A US-headquartered payments and fintech company building its India team in Bengaluru. The India team works directly with US leadership to grow the business in the US market.

About The Role

We are looking for a hands-on Digital Marketing Manager who can plan and run demand generation for US B2B buyers, and build a small marketing team in India. This is a working role: you will run campaigns yourself, own the numbers, and grow the team as results come in.

What you will do
Plan, launch and optimise paid campaigns for the US market (Google Ads, LinkedIn Ads, Meta) with explicit CPL, CAC and pipeline targets
Build organic channels: SEO, content, email and marketing automation
Track and report funnel performance from first touch to qualified pipeline, and decide where budget goes based on data
Work with sales and leadership in the US on positioning, campaigns and launches
Hire, mentor and lead a small team of 2–4 marketers in India
Contribute to product marketing and brand: messaging, landing pages,



sales collateral and launches

What you need
6–10 years in digital marketing, including at least 3 years marketing to US B2B buyers in a SaaS or product company
Hands-on experience running paid and organic campaigns, with real numbers to show: CPL, CAC, ROAS, conversion rates and pipeline contribution
Has hired and managed at least 2–3 people
Strong command of tools such as Google Ads, LinkedIn Campaign Manager, HubSpot or Marketo, GA4 and SEO tools
Excellent written English for a US audience

Valuable to have
Product marketing or brand marketing experience
Startup experience, ideally in an early marketing team
Fintech, payments or financial services exposure

Why join
Build the India marketing function for a growing US fintech from an early stage
Direct exposure to US leadership and the US market
High ownership and visible impact on growth

Skills: leadership,launches,digital,pipeline,seo,google ads,fintech,digital marketing,english,hubspot,campaigns,b2b,google,cac

📌 Digital Marketing Manager Bengaluru
🏢 HYrEzy Tech Solutions
📍 Bengaluru