Inside Sales Executive Lead Generation

Role summary

We're hiring an Inside Sales Executive to build qualified pipeline for our sales team. You'll generate leads through LinkedIn, cold email and cold calling, qualify them from lead to MQL and beyond, and hand over sales-ready prospects. You'll carry inside sales targets.

Key responsibilities
Generate leads through LinkedIn outreach, cold email and cold calls aimed at senior decision makers
Build targeted prospect lists using Apollo and LinkedIn Sales Navigator
Run outreach around industry events to book meetings
Qualify prospects from lead to MQL and further, based on pain, fit and intent
Hand over SQLs to the sales team with full context and set up meetings
Write personalised messages, emails and call scripts that earn replies, using Claude and ChatGPT to research accounts and draft faster
Keep CRM data accurate and report weekly on activity, conversion and pipeline

Must have
Hands-on experience in LinkedIn outreach, cold email and cold calling




Experience selling IT services
Working knowledge of Sales Navigator and Apollo
Strong spoken and written English, with confidence on calls with senior executives
Robust content writing skills: persuasive messages that get replies (mandatory)
Proven ability to qualify leads to MQL and further down the funnel
Working knowledge of Claude and ChatGPT for research and drafting

Positive to have
GCC staffing experience
Event-based lead generation experience
Familiarity with CRM and outreach automation tools

Attributes

Quick learner, self-driven, persistent in follow-ups, comfortable with weekly targets, and a clear communicator who listens before pitching.

Targets and reporting

Success is measured on qualified pipeline passed to sales: connections and replies, MQLs, SQLs, meetings held, and conversion at each funnel stage.

📌 Inside Sales Executive Pune
🏢 Pratiti Technologies
📍 Pune