The Store Marketing Executive will be responsible for driving footfall, engagement, and sales conversions at the store through localized marketing initiatives, brand visibility efforts, and event activations. The role combines creativity with execution to enhance the DateTheRamp in-store experience and community presence.

Key Responsibilities:

- Plan and execute local marketing campaigns to increase walk-ins and member sign-ups.
- Collaborate with the central marketing team for promotions, influencer visits, and photo/video shoots.
- Manage store-level social media content (reels, stories, local collaborations).
- Execute Outbound text-tele lead generation and Handle Inbound text-tele leads
- Coordinate in-store events, styling sessions, and customer engagement activities.
- Build partnerships with nearby businesses, colleges, and event organizers to promote the store.
- Track and analyze the performance of local campaigns and report ROI.




- Ensure store visuals, branding, and displays align with DTR brand guidelines.
- Support the store team in promotional activities during peak seasons and launches.

Requirements:

- BBA/BA/BCom/BDes diploma/degree in Marketing, Fashion, or related field.
- Experience not required, 13 years of experience in retail or lifestyle brand marketing.
- Strong communication, networking, and event management skills.
- Understanding of fashion trends and social media marketing.
- Creative thinker with execution excellence and attention to detail.

What We Offer:

- Dynamic work environment at the intersection of fashion and technology.
- Chance to shape the customer experience in a luxury fashion brand.
- Growth potential in marketing and brand management roles.

📌 Store Marketing Executive (Bhubaneswar)
🏢 Date The Ramp
📍 Bhubaneswar