About the Role:

ATHHLETICAA is looking for a creative, proactive, and trend-focused Full time Social Media Manager to lead our digital presence. In this role, you will be responsible for building our brand narrative around fitness gear, wearable tech, and active lifestyles through engaging short-form video content, social campaigns, and community building.

Key Responsibilities:

- Content Planning & Scheduling: Develop and execute monthly content calendars for Instagram, YouTube, and LinkedIn.

- Short-Form Video Strategy: Conceptualize, script, and direct high-impact Reels and YouTube Shorts focusing on product features, lifestyle, and fitness culture.

- Creative Collaboration: Work closely with graphic designers and video editors to ensure visual assets align with brand guidelines.

- Trend Analysis & Execution: Identify viral audio, trending formats, and algorithm shifts quickly to implement trend-jacking content.

- Community Engagement: Respond to comments, DMs,



and queries in ATHHLETICAA's brand voice to nurture an active community.

- Performance Tracking: Monitor metrics (engagement rate, reach, CTR, follower growth) and share monthly reports with actionable insights.

Requirements & Qualifications:

- Experience: 0 to 3 years experience managing social media accounts

- Portfolio Required: Demonstrated track record of conceptualizing reels, viral content, or active social media pages.

- Writing Skills: Strong creative copywriting and short-form video scriptwriting skills in English (Hindi/Marathi is an added advantage).

- Tools Knowledge: Proficiency with Meta Business Suite, Canva, Instagram Insights, and basic video editing/planning apps.

- Mindset: High ownership, self-driven, creative eye for aesthetics, and passion for fitness/wearable tech.

Pay: ₹8,000.00 - ₹10,000.00 per month

Work Location: In person

📌 Social Media Manager (Nagpur)
🏢 Athhleticaa
📍 Nagpur