04 Nov
|
Kasadara Technology Solutions
|
Coimbatore
04 Nov
Kasadara Technology Solutions
Coimbatore
Job highlights
- Full Time. About the Role . We are seeking an experienced Salesforce Marketing Cloud Technical Lead with strong hands on expertise across SFMC studios,scripting,integrations,and API-based development
- Preferred Certifications
- Bachelor s degree in Engineering or equivalent field
- Required Skills
Salesforce Marketing Cloud Technical Lead
Job Location: Remote
Experience: 10+ years
Job Type: Full Time
About the Role
We are seeking an experienced Salesforce Marketing Cloud Technical Lead with strong hands on expertise across SFMC studios, scripting, integrations, and API-based development. The ideal candidate will have a proven track record of leading end-to-end SFMC implementations across multiple industries and mentoring technical teams.
Key Responsibilities
Salesforce Marketing Cloud Development Operations
- Design, develop, and optimize solutions across Email Studio, Mobile Studio (SMS Push), Journey Builder, Cloud Pages, Automation Studio, Contact Builder, and Content Builder.
- Build highly dynamic and personalized communications using AMPscript, SSJS, HTML, SQL, and advanced SFMC capabilities.
- Create and automate end-to-end marketing workflows including SQL queries, data imports, file transfers, Data Views, and reporting dashboards.
- Develop mobile push, SMS journeys, and omnichannel customer engagement solutions.
Integrations APIs
- Lead integrations between SFMC and external systems via REST/SOAP APIs, Webhooks, SFTP, and third-party platforms such as Shopify, Qualtrics, Yotpo, Annex Cloud, etc.
- Work on CRM SFMC integrations, including Salesforce Data Entry Sources, object updates,
and triggered sends.
- Implement secure and scalable frameworks for API authentication, data exchange, and system orchestration.
- (Added Requirement) Strong experience in scripting, writing complex queries, and building enterprise-grade integration workflows.
Automation Technical Execution
- Own automation workflows for email, SMS, ETL processes, and customer journeys.
- Implement validation frameworks on Landing Pages using Google reCAPTCHA, SSJS, AMPscript, and form processing logic.
- Manage IP warming, sender profiles, BU setup, journey configurations, and platform-wide setup.
Architecture, Governance Leadership
- Act as a technical lead guiding junior developers cross-functional teams.
- Ensure adherence to SFMC best practices, coding standards, and data governance.
- Drive technical documentation, deployment management, and release cycles.
Required Skills
- 10+ years total experience with extensive hands-on expertise in Salesforce Marketing Cloud.
- Deep proficiency in
- AMPscript, SSJS
- SQL Data Views advanced query writing
- HTML/CSS for email and landing page development
- Data Model design and Contact Builder architecture
- Strong exposure to multi-cloud environments (Sales Cloud + SFMC).
- (Added Requirement) Good experience working with SFMC APIs (REST/SOAP) for triggers, data operations, and journey manipulations.
- Experience across diverse industries such as Retail, Telecom, Healthcare, Manufacturing, Insurance, and others.
Preferred Certifications
- Salesforce Certified Marketing Cloud Email Specialist
- Salesforce Certified Marketing Cloud Engagement Developer
- Salesforce Certified Marketing Cloud Consultant
- Salesforce Certified Marketing Cloud Administrator
- Salesforce Certified Platform Foundations
Education
- Bachelor s degree in Engineering or equivalent field.
Why Join Us Kasadara Technology Solutions Build Your Future With Us
Kasadara is a Microsoft-certified partner delivering innovative solutions in Dynamics 365, Azure, Power BI, and Salesforce. We are a fast-growing organization head office located in Coimbatore, offering exciting opportunities to work on cutting-edge technologies across diverse industries.
With a supportive leadership team, collaborative work culture, and strong focus on career development, Kasadara provides a stable and motivating environment to build a long-term career. We value integrity, teamwork, and employee well-being, making Kasadara an excellent place to grow both professionally and personally.
Join us and be part of a team that shapes the future of technology!
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📌 Salesforce Marketing Cloud Technical Lead (Coimbatore)
🏢 Kasadara Technology Solutions
📍 Coimbatore