Role & Responsibilities Regional Sales Manager (Punjab)

- Develop and execute regional sales strategies to drive business growth across Punjab.

- Identify and develop new business opportunities through boutiques, multi-brand outlets (MBOs), retailers, resellers and distributors.

- Expand the brand's retail and wholesale network across key cities such as Ludhiana, Amritsar, Jalandhar, Patiala, Bathinda and Chandigarh.

- Build and maintain strong relationships with boutique owners, fashion retailers, wedding stores and distributors.

- Generate B2B, wholesale, bulk, bridal and occasion-wear orders.

- Achieve monthly, quarterly and annual regional sales targets.

- Identify potential retail partners and negotiate commercial terms, margins and business agreements.

- Conduct regular market visits, client meetings, store visits and competitor analysis.

- Manage existing accounts, ensure repeat orders and develop long-term business relationships.

- Identify local exhibitions, trade fairs, fashion events and networking opportunities to generate business.

- Monitor market trends, competitor activities, pricing and customer preferences.

- Manage and follow up on leads, enquiries, quotations, orders and payments.

- Coordinate with the head office, founders and internal teams for smooth order execution and customer satisfaction.

- Prepare weekly and monthly sales reports covering revenue,



new accounts, leads, orders and market performance.

- Take ownership of regional business expansion and brand presence across Punjab

Preferred Candidate Profile

- 5 + years of experience in Regional Sales, Area Sales, Business Development or B2B Sales.

- Experience in fashion, apparel, ethnic wear, women's wear, bridal wear, jewellery or lifestyle brands preferred.

- Strong understanding of the Punjab retail and wholesale market.

- Existing network of boutiques, multi-brand outlets, retailers, resellers and distributors across Punjab will be an advantage.

- Proven track record of achieving sales targets and generating new business.

- Experience in wholesale sales, bulk orders, distributor management and retail expansion.

- Strong negotiation, client acquisition and relationship management skills.

- Ability to independently develop new markets and generate business.

- Excellent communication and presentation skills.

- Fluent in Punjabi and Hindi; workable English preferred.

- Willingness to travel extensively across Punjab for client meetings and market development.

- Self-driven, target-oriented and capable of working independently

- Own vehicle preferred.

- Candidates based in Punjab or with solid existing Punjab market connections preferred.

📌 Regional Sales Manager (Ludhiana)
🏢 Kasturi creations
📍 Ludhiana