Role Overview

This role owns the execution layer of one of Flipkarts fastest-growing categories. You will work across offers, marketing, distribution and team operations, building scalable systems that directly drive GMV growth, customer retention and operational excellence.

Key Responsibilities

1. Offer Execution

- Own the end-to-end offer lifecycle: discount structuring, pricing accuracy, mapping and configuration.
- Drive offer readiness timelines in sync with category, pricing and product teams.
- Build a scalable offer-tracking framework to reduce ad hoc checks.
- Identify recurring setup errors and partner with product/tech to automate validations.
- Track offer performance: visits, conversions, redemption %, ROI and GMV impact.

2. Marketing & GTM Execution

- Own campaign execution for new launches, from brief to go-live.
- Drive monthly GTM targets by ensuring distribution readiness, visibility inputs and campaign assets.
- Track campaign effectiveness via Power BI dashboards and Excel; convert funnel metrics into actionable recommendations for leadership.
- Monitor campaign KPIs: CTR, conversion %, CAC vs LTV, ROI, GMV contribution and retention uplift.

3. Data Tracking & Analytics

- Own the single source of truth for launch and campaign metrics: funnel health, offer performance and distribution coverage.
- Automate periodic reporting (Excel/Power BI) to enable self-serve dashboards.
- Conduct deep dives on funnel drop-offs and campaign gaps, and proactively surface insights.
- Maintain conversion funnel dashboards (visits, purchase, repeat).
- Track retention metrics:



repeat purchase %, cohort stickiness and GMV retention.

4. Support & Escalations

- Resolve partner and internal escalations with root-cause fixes.
- Document recurring issues and drive process/product fixes to reduce escalation volume.

5. Team Operations

- Coordinate across business, pricing, marketing and product teams for smooth execution.
- Act as the operational backbone for launches, aligning timelines, dependencies and deliverables.
- Drive structured workflows and SOPs to reduce manual bottlenecks.
- Support leadership in end-to-end operations tracking of team performance: GMV growth, retention uplift and campaign ROI.

Requirements

- 1–3 years in business operations, e-commerce, FMCG or GTM/launch roles.
- Strong hands-on Excel skills (pivot tables, VLOOKUP, dashboards) and Power BI.
- Demonstrated experience in offer execution, campaign operations or GTM coordination.
- Structured thinker who identifies manual bottlenecks and drives scalable fixes.
- Solid cross-functional stakeholder management.
- Fluency in Hindi (mandatory).

Good to Have

- Experience in food/FMCG or marketplace ecosystems.
- Exposure to promotional offer planning and partner management.
- Comfort with process documentation and SOP building.

Why This Role?

- Own the execution layer of one of Flipkart’s fastest-growing categories.
- Work across offers, marketing, distribution and team operations.
- Build systems that scale, not just processes that run.
- Directly influence GMV growth, customer retention and overall operational excellence.

📌 Operations Executive-( Category Operations Executive (Offers & GTM)) (Bengaluru)
🏢 Flipkart
📍 Bengaluru