Job highlights

- Experience in sales target achievement and sales team management with skills in lead conversion and CRM/ERP updates

- Achieve admission and revenue targets, manage sales team, optimize lead management, counsel students and parents, coordinate fee collection, and support marketing campaigns

Designation: Marketing Manager

A. Sales & Admission Target Achievement

- Achieve monthly, quarterly and annual admission and revenue targets.

- Prepare sales plans and allocate targets to Sales Executives/Counsellors.

- Monitor daily sales performance against assigned targets.

- Develop strategies to improve admission conversion.

- Identify gaps in the sales funnel and implement corrective actions.

- Drive recent admissions, renewals and student referrals.

B.

Sales Team

Management

- Manage and supervise Sales Executives, Counsellors and Telecallers.

- Allocate leads and daily/weekly targets to team members.

- Conduct daily sales huddles and performance reviews.

- Monitor individual productivity and conversion ratios.

- Train team members on counselling, objection handling and closing techniques.

- Coach underperforming employees and implement performance improvement measures.

- Motivate the team to achieve and exceed assigned targets.

C. Lead Management & Conversion

- Ensure proper distribution and utilization of leads.

- Monitor every stage of the sales funnel.

- Ensure timely follow-up of hot, warm and cold leads.

- Review pending, missed and inactive leads regularly.





- Analyse reasons for lead rejection/non-conversion.

- Improve lead-to-counselling and counselling-to-admission conversion.

- Ensure 100% and accurate CRM/ERP lead updates.

D. Student & Parent Counselling

- Personally handle high-value and critical admission cases.

- Guide counsellors on effective student-parent interactions.

- Explain courses, batches, fees, scholarships, study material, test series and other offerings.

- Handle objections related to fees, course selection, competition and academic outcomes.

- Ensure that no unauthorized promises or commitments are made to students/parents.

E. Revenue & Fee Collection

- Monitor admission revenue and fee collection.

- Coordinate with the Accounts/Operations team regarding outstanding student fees.

- Follow up on pending admission payments as per company policy.

- Monitor instalment-based admissions and due dates.

- Support the branch in reducing outstanding fees and improving collection efficiency.

F. Marketing & Lead Generation

- Coordinate with Marketing and Branch Management for local campaigns.

- Plan activities for generating quality student leads.

- Support seminars, school visits, scholarship exams, career counselling sessions and promotional events.

- Develop referral and local outreach opportunities.

- Monitor competitor activities and market trends.

- Provide market feedback to management.

Apply Now: [email protected] or (phone hidden)

📌 Marketing Manager (Buldana)
🏢 Career Point University
📍 Buldana