We are looking for an experienced and result-oriented Head of Sales D2C Sales to lead and scale our direct-to-consumer sales function across PAN India for our Nibav brand.

The ideal candidate should have strong experience in managing large sales teams, driving high-volume customer acquisition, building sales processes, and delivering revenue growth through a structured and performance-driven sales organization.

Key Responsibilities:

- Develop and execute the overall D2C sales strategy aligned with the companys growth objectives.
- Own sales targets, revenue, conversion, pipeline, and overall business performance across assigned markets.
- Lead and manage large D2C sales teams, including Regional, Zonal, Area, and business development teams.
- Drive customer acquisition through direct sales, field sales, inside sales, digital leads, referrals, and other B2C channels.
- Develop and implement territory-wise sales strategies to maximize market penetration and customer acquisition.
- Build a strong sales pipeline and ensure effective lead management and conversion at every stage.
- Establish clear sales processes, KPIs, review mechanisms, and performance standards for the sales organization.
- Monitor lead-to-site-visit, site-visit-to-booking, booking-to-installation, and overall sales conversion metrics.
- Work closely with marketing to optimize lead generation, campaign effectiveness, customer acquisition cost, and lead quality.
- Identify new markets, territories, and customer segments to drive business expansion.




- Develop robust customer engagement and relationship management practices to improve conversion and customer experience.
- Monitor competitor activity, market trends, pricing, and customer preferences.
- Build sales dashboards and conduct regular business reviews to track performance against targets.
- Coach, mentor, and develop sales leaders to build a high-performance sales organization.
- Work closely with Operations, Service, Finance, Marketing, and other functions to ensure smooth customer execution.
- Drive sales productivity, process discipline, and continuous improvement across the organization.

Desired Candidate Profile:

- 15 years of experience in D2C sales / direct sales / consumer sales / field sales.
- Proven experience leading large-scale D2C sales teams across multiple locations.
- Strong experience in high-ticket or consultative D2C sales is preferred.
- Experience in industries such as consumer durables, real estate, home improvement, automotive, building materials, appliances, retail, or other D2C businesses will be an advantage.
- Strong experience in lead-driven sales, field sales, customer acquisition, and conversion management.
- Proven ability to build sales teams, processes, and performance-driven sales cultures.
- Strong understanding of sales funnels, lead management, conversion metrics, and sales analytics.
- Excellent leadership, communication, negotiation, and stakeholder management skills.
- Strong commercial and business acumen with a results-oriented approach.
- Willingness to travel extensively across markets.

📌 Head of SalesC) (Chennai)
🏢 Nibav Lifts
📍 Chennai