Growth Marketing Manager – E-commerce & Quick Commerce

- Location:** Bangalore
- Experience:** 4–8 Years
- Industry:** E-commerce / Quick Commerce / D2C / B2C
- Work Mode:** Work From Office (WFO)(909)

Role Overview

We are looking for a skilled Growth Marketing Manager to drive online customer acquisition and revenue growth through performance-driven digital marketing strategies. The candidate will be responsible for managing paid advertising campaigns, optimising marketing investments, and improving overall campaign effectiveness across digital platforms. This role requires someone with strong hands-on expertise in Google Ads and Meta Ads, along with experience handling large advertising budgets in an E-commerce, D2C, or Quick Commerce business.

The ideal candidate should be comfortable taking ownership of campaign performance, analysing marketing data, and identifying opportunities to scale customer acquisition while maintaining cost efficiency.

Key Responsibilities

1. Digital Campaign Strategy & Execution

- Develop and implement paid marketing strategies to achieve customer acquisition and business growth objectives.
- Manage end-to-end advertising campaigns across Google, Meta (Facebook and Instagram), and other relevant digital channels.
- Plan audience targeting, campaign structures, bidding strategies, and budget allocation.
- Experiment with different campaign formats, creatives, and targeting approaches to improve conversions.

2. Marketing Budget & Revenue Management

- Independently manage and optimise monthly advertising budgets of significant scale.
- Monitor campaign profitability and ensure marketing investments deliver measurable business results.
- Track and improve key metrics such as Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS), conversion rates, and retention.
- Identify opportunities to increase campaign spending on high-performing channels while controlling acquisition costs.

3. Performance Tracking & Analytics

- Analyse campaign data to understand customer behaviour, marketing effectiveness,



and conversion trends.
- Prepare performance reports and translate insights into actionable marketing strategies.
- Evaluate the complete customer acquisition funnel and identify areas where campaign performance can be improved.
- Regularly review campaign outcomes and implement optimisation strategies based on data.

4. Creative & Stakeholder Collaboration

- Coordinate with content, design, and analytics teams to develop effective marketing campaigns.
- Provide inputs on advertising creatives, communication, and campaign messaging.
- Manage coordination with external media agencies and advertising platform representatives when required.
- Stay informed about changes in digital advertising platforms, marketing technologies, and industry trends.

Required Skills & Qualifications

- Bachelor's degree in any discipline is mandatory.
- 3+ years of relevant experience in Performance Marketing or Digital Growth Marketing.
- Solid practical experience in planning, executing, and optimising Google Ads and Meta Ads campaigns.
- Prior in-house experience with an E-commerce, Quick Commerce, D2C, or B2C organisation.
- Demonstrated experience independently managing substantial monthly advertising budgets.
- Strong hands-on experience of CAC, ROAS, conversion optimisation, customer acquisition funnels, and retention metrics.
- Excellent analytical and problem-solving abilities.
- Ability to make data-backed decisions and manage multiple campaigns independently.

Preferred Experience

- Experience managing high-value digital advertising budgets.
- Exposure to healthcare, pharmaceutical, wellness, or online retail sectors.
- Understanding of quick-commerce, hyperlocal delivery, and on-demand business models.
- Experience in scaling digital campaigns and improving customer acquisition efficiency.

Work Details

- Location: Bellandur
- Work Mode: Work From Office (WFO).
- Working Days: 6 days per week.
- Weekly Off: One weekday off(anyday)
- Shift: Day Shift.

Skills: communication,meta ads,conversion optimisation,performance marketing,planning,digital growth marketing,google ads,customer acquisition funnels,instagram

📌 Growth Marketing Manager (Bengaluru)
🏢 Umanist NA
📍 Bengaluru