Job Opening: Digital Marketing Executive

Location: Noida, Sector 63

Experience: 1–2 Years

Employment Type: Full-Time

About the Role

Diligence Certifications is seeking a agile and results-driven Digital Marketing Executive to spearhead our performance marketing, SEO, website management, and social media initiatives. If you have a solid grasp of digital advertising platforms and a strong drive to generate quality leads and boost online visibility, we would love to connect with you!

Key Responsibilities

1. Performance Marketing

- Plan, execute, and optimize Meta Ads (Facebook & Instagram) and Google Ads campaigns focused on lead generation.
- Drive high-quality leads while improving conversion rates and minimizing Cost Per Lead (CPL).
- Handle audience targeting, retargeting strategies, ad creative direction, and campaign budgets.
- Track conversions and monitor performance rigorously using UTM parameters.
- Analyze campaign outcomes and implement data-driven improvements to hit growth targets.

1. Search Engine Optimization (SEO)

- Conduct comprehensive keyword research to uncover high-value search opportunities.
- Execute foundational on-page and off-page SEO tactics.
- Optimize website content, service pages, and meta tags to elevate search engine rankings.
- Track organic traffic, keyword rankings, and overall digital visibility.

1. Website & Landing Page Management

- Oversee and update company websites and dedicated landing pages.
- Design, update,



and manage lead-capture forms for active campaigns.
- Ensure seamless lead tracking and troubleshoot issues proactively.
- Perform basic website maintenance and coordinate with developers for advanced technical improvements.

1. Social Media Marketing

- Maintain and grow the company's presence across Facebook, Instagram, and LinkedIn.
- Craft compelling posts, engaging captions, and basic promotional graphics.
- Plan and execute a consistent social media content calendar.
- Boost audience engagement and support brand awareness campaigns.

Required Skills & Qualifications
- Practical knowledge of Meta Ads and Google Ads.
- Strong understanding of lead generation, audience segmentation, and campaign optimization.
- Solid foundation in SEO and social media management principles.
- Familiarity with website management and landing page optimization.
- Working knowledge of Google Analytics, UTM tracking, and Canva.
- Strong analytical thinking, clear communication, and a proactive attitude.

How to Apply Ready to take the next step in your career? Send your updated resume to [email protected].

Work Location: Noida, Sector 63

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits

- Cell phone reimbursement
- Internet reimbursement
- Paid sick time

Application Question(s):
- What is your current location?
- How many years of experience do you have ?
- What is your current or last in hand salary?

Work Location: In person

📌 Digital Marketing Executive (PPC) (Noida)
🏢 Diligence Certifications
📍 Noida