- Develop and implement advanced analytics models to analyze customer behavior and preferences.
- Collaborate with cross-functional teams to design and execute marketing campaigns that drive business results.
- Conduct market research and analyze large datasets to identify trends and opportunities for improvement.
- Design and implement A/B testing experiments to measure the effectiveness of marketing strategies.
- Develop and maintain dashboards and reports to track key performance indicators.
- Provide data-driven recommendations to senior management on strategic initiatives.
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