04 Nov
|
SunShine Spark
|
Gurugram
04 Nov
SunShine Spark
Gurugram
Performance Marketing Manager
Location: Gurgaon
Work Mode: Hybrid (3 Days Office + 2 Days WFH)
Experience: 3+ Years
We are looking for a result-oriented Performance Marketing Manager who can drive paid campaign performance, lead a team, and develop data-driven strategies to maximize business growth.
Key Responsibilities:
- Plan, execute, and optimize paid campaigns across Google Ads and Meta Ads.
- Manage campaign budgets, bidding strategies, audience targeting, and A/B testing.
- Drive improvements in ROAS, CPA, CAC, and conversion rates.
- Analyze campaign performance and prepare weekly/monthly reports.
- Identify growth opportunities and recommend data-driven marketing strategies.
- Lead, mentor, and manage performance marketing executives.
- Handle client communication and provide strategic campaign recommendations.
- Collaborate with creative,
content, and website teams to improve campaign performance.
Required Skills & Expertise:
- 3+ years of experience in Performance Marketing, preferably in a digital marketing agency.
- Robust hands-on experience with Google Ads and Meta Ads Manager.
- Knowledge of Google Analytics 4 (GA4), Google Tag Manager, Meta Pixel, CAPI, and UTM tracking.
- Strong understanding of ROAS, CPA, CAC, CTR, CPC, and conversion metrics.
- Excellent analytical, communication, leadership, and client management skills.
- Proficiency in Excel and Google Sheets.
Pay: ₹50,000.00 - ₹60,000.00 per month
Work Location: In person
📌 Performance Marketing Manager (Gurugram)
🏢 SunShine Spark
📍 Gurugram