Digital Marketing Manager – U.S. Healthcare & Business Services
Company: Blue Summit Group Private Limited
Location: Ameerpet, Hyderabad, Telangana
Job Type: Full-Time | Permanent
Work Mode: Work From Office Only (No Remote or Hybrid)
Salary: ₹25,000–₹40,000 per month, based on qualifications and proven experience
Experience: Minimum 5 years preferred; exceptional candidates with less experience and proven results may be considered
Job Description
Blue Summit Group Private Limited is seeking a skilled, hands-on Digital Marketing Manager & Growth Strategist to lead digital marketing, paid advertising, lead generation, content strategy, and business growth initiatives for U.S.-based healthcare practices and international business services.
We are looking for a resourceful professional who can independently execute digital marketing campaigns, generate qualified leads, develop effective growth strategies, and supervise a small marketing team.
The position requires excellent English communication, practical technical skills, and a proven ability to deliver measurable marketing results.
Key Responsibilities
1. Digital Marketing Strategy & Lead Generation
Plan and implement marketing strategies for multiple U.S.-based businesses.
Develop campaigns to attract new patients and qualified business inquiries.
Identify potential customers, referral opportunities, and target markets.
Conduct competitor research, keyword research, and audience analysis.
Establish measurable campaign goals and performance targets.
Report progress and recommendations to management.
2. Paid Advertising
Independently create, manage, and optimize Google Ads campaigns.
Manage Facebook and Instagram advertising through Meta Ads Manager.
Develop LinkedIn advertising and B2B marketing campaigns.
Conduct A/B testing and audience targeting.
Track advertising costs, conversions, and qualified leads.
Improve campaign performance and return on advertising expenditure.
Manage campaigns within management-approved budgets.
3. U.S. Healthcare & Business Marketing
Develop digital marketing campaigns for U.S. medical practices and specialty healthcare services.
Promote physician services, practice locations, and professional expertise.
Support patient acquisition and appropriate physician referral initiatives.
Develop B2B campaigns targeting U.S. business owners, attorneys, healthcare providers, and professional service firms.
Prepare content for healthcare conferences, outreach campaigns, and professional events.
Coordinate with management on applicable healthcare advertising and privacy compliance requirements.
4. SEO & Online Reputation
Manage SEO and local search marketing strategies.
Improve Google Business Profile visibility and website search rankings.
Oversee physician and business directory listings.
Monitor online reviews and business reputation.
Optimize website content and improve organic traffic.
Ensure consistent brand messaging across assigned businesses.
5. Content Writing & Graphic Design
Develop content strategies for websites, social media, email campaigns, and advertisements.
Write and edit professional marketing copy when required.
Oversee brochures, presentations, promotional graphics, and advertising materials.
Supervise content writing and graphic design assignments completed by the Digital Marketing Specialist.
Review and approve marketing materials before publication.
Use Canva, Adobe Creative Cloud, or comparable tools to modify marketing materials when necessary.
6. Website & Marketing Technology
Coordinate website updates and landing-page optimization.
Use Google Analytics 4, Google Search Console, and Google Tag Manager.
Track leads and campaign conversions.
Work with WordPress and CRM platforms.
Use appropriate AI-assisted marketing and automation tools.
7. Team Supervision & Reporting
Supervise and assign responsibilities to the Digital Marketing, SEO & Social Media Specialist.
Establish weekly priorities and review completed assignments.
Maintain marketing calendars and campaign schedules.
Prepare weekly and monthly marketing performance reports.
Track leads, conversions, advertising expenses, and customer acquisition costs.
Coordinate with India-based management and U.S.
business operations.
Required Qualifications
Relevant degree, diploma, or equivalent practical marketing experience.
Preferably 5 or more years of digital marketing experience.
Demonstrated experience running Google Ads and Meta Ads.
Working knowledge of LinkedIn marketing and business lead generation.
Strong SEO and social media marketing skills.
Excellent written and spoken English.
Ability to create and edit professional marketing content.
Familiarity with graphic design and content creation tools.
Experience with website management and Google Analytics.
Ability to independently manage multiple projects.
Strong organizational, communication, and problem-solving skills.
Ability to work from the Hyderabad office.
Preferred Qualifications
Experience marketing to U.S. audiences.
Previous experience with healthcare or professional service businesses.
Experience generating patient inquiries or B2B leads.
Knowledge of U.S. healthcare advertising requirements.
Experience supervising marketing personnel.
Familiarity with CRM systems, AI-assisted marketing tools, and marketing automation.
What We Offer
Opportunity to work with U.S.-based businesses and healthcare practices.
Hands-on leadership experience.
Exposure to international digital marketing and business growth initiatives.
Chance for long-term career development.
Professional office environment.
Compensation based on relevant experience, capabilities, and demonstrated results.
Work Location
Blue Summit Group Private Limited
Cabin No. 6, Unit No. 703
Vasavi MPM Grand, Sanjeev Reddy Nagar
Ameerpet, Hyderabad – 500038
Telangana, India
Work From Office Only. No Remote or Hybrid Work.
How to Apply
Apply through Indeed with an updated resume.
Candidates are encouraged to provide examples of previous marketing campaigns, including advertising budgets, qualified leads generated, conversion improvements, and measurable business results.
Email:
[email protected]
Salary: ₹25,000–₹40,000 per month, based on qualifications and proven experience.
Candidates with successful U.S. healthcare or international business marketing experience will receive preference.
Pay: ₹25,000.00 - ₹40,000.00 per month
Work Location: In person
📌 Digital Marketing Manager & Growth Strategist (Ameerpet)
🏢 Blue Summit Group Private
📍 Ameerpet