Role summary Parikshe is hiring a Regional Outreach & Events Manager to own our local events/student roadshows across North Karnataka, from finding partners to filling the hall to converting attendees into enrolments. You will run Parikshe's results campaign in districts such as Belagavi, Hubballi-Dharwad, Haveri, Gadag and Kalaburagi. Each event celebrates local students who scored well with Parikshe, puts our teachers on stage, and drives enrolments into our crash courses. You will scout and manage local agencies and vendors, mobilise students and parents on the ground, run the events, and report results. You will also get Parikshe into existing education fairs and exhibitions, bring local student and parent influencers into our events, and get our results into local newspapers. This is a field role: you will spend much of your time in the districts. About Parikshe. Parikshe is a Karnataka-focused exam-prep platform for SSLC, PUC (Science and Commerce), KCET and NEET students, teaching in Kannada and English. We reach students through live classes, YouTube and Instagram, with 300K+ YouTube subscribers, 20M+ views and 5,000+ enrolled students, most from Tier-2 and Tier-3 towns. Reports to: Associate Director
- Growth Employment Type: Contract

Key responsibilities
1. Scout and manage partners
• Identify and evaluate local event agencies, venues, AV and printing vendors, van-campaign operators and media partners
• Run the selection process: briefs, proposals, quote comparison, reference checks and negotiation
• Manage agencies and vendors day to day against scope, budget and timelines 2. Build local relationships
• Build relationships with schools, PU colleges, coaching centres, hostels and community groups in each district
• Secure the permissions needed for in-school or in-college sessions and off campus marketing, and coordinate with education offices where required
• Stay in touch with Parikshe achiever students and their families, and line them up to speak at events 3. Mobilise the crowd
• Plan and run pre-event promotion: school and college visits, posters, van activity,



local media and WhatsApp groups
• Coordinate with the Parikshe social media team so each city's event is promoted on our channels
• Track registrations daily and adjust outreach to hit attendance targets 4. Run the events
• Own the on-ground run of show: venue, stage, AV, registrations, seating, anchors and timings
• Coordinate teachers, achiever students and parents on the day
• Make sure every event is captured on photo and video for social media 5. Convert attendees into enrolments
• Set up lead capture and an enrolment help desk at every event
• Hand clean lead data to the sales team daily and follow up on conversion 6. Represent Parikshe at existing fairs and exhibitions
• Track education fairs, career expos, exhibitions, college fests and community events across Karnataka (for example, newspaper-run education expos and district-level fairs)
• Secure stalls, speaking slots or sponsorships, and negotiate costs
• Run the Parikshe stall: branding, demos, counselling, lead capture and on-the-spot enrolment 7. Work with local influencers
• Identify student and parent influencers in each district: toppers, popular local creators, parent-group admins and respected teachers
• Bring them into events as speakers, guests or co-promoters, and agree on the terms of each collaboration
• Coordinate their pre
- and post-event posts with the Parikshe social media team 8. Get Parikshe into local media
• Build relationships with district reporters at Kannada and English newspapers, local TV and digital news pages
• Pitch stories on local toppers, results and events, and supply press notes, photos and quotes
• Track coverage and share clippings with the marketing team 9.



Manage the programme as a project
• Own the project plan, event sequence, budget and timelines across all five districts
• Report weekly on spend, attendance, leads and enrolments, and write a short review after each city
• Turn lessons from each event into a repeatable playbook for future roadshows What success looks like You will be measured on enrolments first, and on everything that feeds them. KPIS: Events delivered on time and on budget Attendance per event Leads captured per event Paid enrolments from events, fairs and exhibitions Cost per enrolment No.of fairs and exhibitions where Parikshe has a presence Local influencers taking part in events Local newspaper and media stories featuring Parikshe Viewership delivered through influencers and PR Who we're looking for Must have
• 3–6 years in event management, BTL or on-ground activations, field marketing, or school and college outreach
• Has run multi-city or district-level events end to end, including managing agencies and vendors
• Fluent in Kannada and comfortable in English; comfortable speaking to principals, parents and students
• Strong project management: plans, budgets, timelines and transparent reporting
• Willing to travel extensively across North Karnataka and stay on the ground during event weeks
• Two-wheeler or four-wheeler licence Good to have
• Experience with coaching institutes, ed-tech brands or education fairs
• An existing network of schools, PU colleges or event vendors in North Karnataka
• From or based in Belagavi, Hubballi-Dharwad, Kalaburagi, Haveri or Gadag
• Comfortable with Google Sheets, WhatsApp campaigns and basic social media; experience with exhibitions, influencer collaborations or local press relations
• Graduate degree; an MBA in marketing or events management is a plus

How to apply
. Send your CV and a short note about an event or outreach campaign you ran: what it was, how many people came, and what it achieved. Email [email protected] with the subject "Regional Outreach & Events Manager"

📌 Regional Outreach (Bengaluru)
🏢 PARIKSHE
📍 Bengaluru