Company Description Kongu Herbal Chicken is a traditional wellness-focused food brand rooted in the Kongu Nadu region of Tamil Nadu, where food is treated as medicine. The signature dish features free-range chicken slow-cooked in clay pots with coconut oil and a carefully curated mix of herbs and spices such as dried ginger, black pepper, tulsi, moringa, curry leaves, garlic, and turmeric. Known for its anti-inflammatory, immunity-boosting, and digestion-supporting properties, Kongu Herbal Chicken is often served to new mothers and individuals recovering from illness. The brand is built on the philosophy that the kitchen is a pharmacy, honoring regional culinary heritage while bringing age-old recipes to contemporary consumers. Kongu Herbal Chicken aims to share this natural, rooted approach to wellness with a wider audience that values authenticity and health-conscious eating. Role Description The Marketing Manager will oversee day-to-day marketing activities to build brand awareness and drive customer engagement for Kongu Herbal Chicken. This full-time, on-site role based in Coimbatore involves developing and executing marketing strategies, planning campaigns, and managing both online and offline channels. The Marketing Manager will create and coordinate content for social media, local promotions, and brand collaborations,



while maintaining a consistent brand voice aligned with the company’s wellness-focused values. Responsibilities include analyzing market trends, monitoring campaign performance, managing budgets, and identifying opportunities for growth in regional and wider markets. The role also involves working closely with operations and sales teams to design promotional offers, support product launches, and ensure a cohesive customer experience across all touchpoints. Qualifications
• Candidates should possess skills in brand management, marketing strategy, and campaign planning.
• Candidates should possess skills in digital marketing, social media marketing, and content marketing.
• Candidates should possess skills in market research, consumer insights, and data-driven decision making.
• Candidates should possess skills in communication, copywriting, and storytelling aligned with wellness and food traditions.
• Candidates should possess skills in project management, budgeting, and coordination with cross-functional teams.
• Relevant experience in food & beverage, FMCG, or wellness-focused brands is beneficial.
• A bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.
• Fluency in English and familiarity with Tamil and local culture

📌 Marketing Manager (Coimbatore)
🏢 Kongu herbal chicken
📍 Coimbatore