Experience:
3–5 Years | Industry: Healthcare / IVF ###
Key Responsibilities
* Plan and execute monthly healthcare camps across assigned centres.
* Drive local BTL activities including societies, corporate tie-ups, and community events.
* Develop partnerships with women’s groups, diagnostic centres, pharmacies, and local organisations.
* Set clear objectives and track footfall, leads, walk-ins, and camp performance.
* Coordinate with centre teams to ensure timely and quality execution.
* Identify, negotiate, and manage local vendors and marketing costs.
* Compare local and HQ vendor rates and ensure cost transparency.
* Prepare regular marketing activity and performance reports. ### Qualifications
* Bachelor’s degree in Marketing or related field.
* 3–5 years of marketing experience; healthcare preferred.
* Solid communication, coordination, negotiation, and analytical skills.
* Ability to manage multiple campaigns with attention to detail.
• Key
Skills:
Healthcare Marketing | BTL Marketing | Healthcare Camps | Local Marketing | Vendor Management | Lead Generation | CamP
📌 Business Development Executive (India)
🏢 Progenesis IVF Fertility Center
📍 India
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