Job Title: Graphic Designer (FMCG Packaging & E-Commerce) Company: TopCrop.in Role Type: Part time
Location:
Remote Industry: FMCG / Food & Wellness Contact / Apply:
[email protected] --
- ABOUT TOPCROP.
IN TopCrop.in is an emerging food and wellness brand focused on delivering clean, traceable, and tested farm-to-table ingredients, botanicals, and superfoods sourced directly from farmer collectives. We are building a modern, health-forward brand that stands out on retail shelves and top e-commerce marketplaces like Amazon. ROLE OVERVIEW We are looking for a creative, detail-oriented Graphic Designer (Part-Time) with proven expertise in FMCG product packaging and high-converting e-commerce visual assets. You will oversee visual touchpoints from concept to execution—delivering shelf-ready packaging dies, immersive Amazon Brand Storefronts, enhanced brand content (A+), and high-CTR paid ad creatives.
KEY RESPONSIBILITIES
1. FMCG & Product Packaging Design
- Design primary and secondary packaging (pouches, labels, jars, cartons, sleeves) for clean food, botanical, and wellness products.
- Own the complete pre-press and DTP workflow: prepare final, print-ready files with accurate dielines, bleed margins, color profiles (CMYK/Pantone), overprint settings, and special finish layers (varnish, foil, embossing).
- Ensure strict adherence to food labeling compliance (FSSAI norms, nutritional panels, barcode placement, Net Qty, allergen declarations, and certification marks).
- Coordinate directly with printing vendors to review proofs, substrate selections (kraft paper, matte/gloss laminates, biodegradable films), and maintain color consistency across production batches. 2. Amazon Storefront & Marketplace Creatives
- Design end-to-end Amazon Brand Storefronts that showcase product lines, convey brand narrative, and optimize shopper navigation.
- Build high-converting Amazon A+ Content (EBC) and listing image stacks (hero benefit callouts, comparison tables, ingredient breakdowns, and lifestyle mockups).
- Produce optimized banner assets, category headers, and tile graphics tailored for both desktop and mobile layouts. 3. E-Commerce & Performance Marketing Creatives
- Design high-CTR performance ad creatives (static carousels, feed posts, story formats) for Meta (Instagram/Facebook), Google Display, and quick-commerce platforms.
- Create realistic 3D package mockups, renders, and lifestyle compositing for digital launches and promotional campaigns.
- Maintain a structured design system and ensure brand consistency across all consumer touchpoints. REQUIREMENTS & QUALIFICATIONS
-
Experience:
2+ years of hands-on design experience specializing in FMCG/Food & Beverage packaging and e-commerce visuals.
- Technical Pre-Press Knowledge: Solid understanding of packaging substrates, flexographic/offset/digital printing processes, and print-ready production setup.
- Marketplace Proficiency: Proven track record of designing high-converting Amazon A+ Content, Storefronts, and marketplace-compliant listing images.
- Portfolio: A strong portfolio demonstrating real-world FMCG packaging projects (with flat dielines and 3D renders) along with live e-commerce/ad creatives.
- Work Style: Self-driven, reliable, and able to manage deadlines effectively in a remote, part-time setup. TECHNICAL SKILLS & TOOLS
- Core Software: Adobe Illustrator (vector packaging & dielines), Adobe Photoshop (retouching, compositing & mockups), Adobe InDesign.
- 3D Rendering (Preferred): Adobe Dimension, Blender, Keyshot, or Cinema 4D.
- Collaboration: Figma, Canva, Google Drive.
HOW TO APPLY
Send your CV and a link to your Portfolio / Behance / Drive to
[email protected] with the subject line: "Application: Part-Time Graphic Designer
- [Your Name]"
📌 Graphic Designer (Bhubaneswar)
🏢 TopCrop
📍 Bhubaneswar