We're Hiring: Digital Marketing & Product Marketing Executive Company: CapsBharg Technologies Pvt. Ltd.
Experience:
1–2 Years
Location:
Bengaluru, Karnataka (Hybrid) Employment Type: Full-time About CapsBharg Technologies CapsBharg Technologies is an emerging technology company based in Bengaluru, delivering software development, web and mobile applications, cloud solutions, DevOps, Quality Engineering and AI-powered solutions. We are developing innovative technology products, including our upcoming AI Security Engineer, designed to help businesses identify, understand and address security risks. We are looking for a creative and proactive Digital Marketing & Product Marketing Executive to help us build our brand, promote our products and generate business opportunities.
Key Responsibilities
1. Product Marketing – AI Security Engineer
• Develop and execute marketing strategies for AI Security Engineer.
• Understand product features and communicate their business value.
• Create product announcements, promotional content, product demos and presentations.
• Identify potential customers, including CTOs, CISOs, security teams and technology companies.
• Support product launches, campaigns and customer engagement. 2. LinkedIn & Social Media Marketing
• Manage the company's LinkedIn page and other social media platforms.
• Create engaging posts, banners, promotional creatives and videos.
• Build brand awareness and increase audience engagement.
• Maintain a consistent content calendar. 3. B2B Lead Generation
• Identify potential customers and business opportunities.
• Generate leads through LinkedIn, email campaigns and other channels.
• Conduct personalized outreach to startups, SMEs and enterprises.
• Arrange introductory meetings and follow up with prospects.
• Maintain lead information and follow-up status in a CRM or spreadsheet. 4. Digital Marketing & SEO
• Perform keyword research and basic website SEO.
• Manage Google Analytics and Google Search Console.
• Support Google Ads and LinkedIn advertising campaigns.
• Track website traffic, campaign performance and conversions. 5. Content Creation
• Write professional marketing content, blogs and product descriptions.
• Create marketing presentations and case studies.
• Collaborate with developers and the product team to understand technical features.
• Convert technical information into simple customer-friendly messages. Required Skills
• 1–2 years of hands-on digital marketing experience.
• Good knowledge of LinkedIn marketing and B2B lead generation.
• Experience with social media management.
• Content writing and communication skills.
• Basic knowledge of SEO and digital advertising.
• Familiarity with Canva and other creative tools.
• Understanding of email marketing and marketing campaigns.
• Ability to research potential customers and competitors. Added Advantage
• Experience marketing SaaS or technology products.
• Basic understanding of cybersecurity, cloud security or AI products.
• Experience with HubSpot, Zoho CRM or similar tools.
• Experience targeting international customers.
What We Offer
• Prospect to market an innovative AI-powered security product.
• Work directly with the product development and leadership teams.
• Opportunity to build marketing strategies from the ground up.
• Learning and career growth in a technology startup.
How to Apply
Send your updated resume to: Job Application form: https://forms.gle/hLdN6m73dFxJzQTT7 Email:
[email protected] Website: https://capsbharg.com/ Email Subject: Application – Digital Marketing & Product Marketing Executive
📌 Digital Marketing (Bengaluru)
🏢 CapsBharg
📍 Bengaluru