Company Description HAIR RAP BY YOYO is a trendsetting salon brand that embodies a creative, client-focused experience built around the vision and artistry of YoYo. Starting with no prior experience, YoYo trained with leading academies and international brands, honing advanced hairdressing skills and holistic techniques. After working in top salons and learning from diverse experts in India and abroad, YoYo established HAIR RAP BY YOYO in 2022 to deliver premium, innovative salon services. The salon is known for high standards, imaginative styling, and a loyal client base that values personalized care and memorable experiences. Applicants joining the team will be part of a growing, reputable brand in the hair and beauty industry. Role Description The Influencer Marketing Specialist will manage and grow relationships with social media influencers to promote HAIR RAP BY YOYO’s brand, services, and campaigns. On a day-to-day basis, this role will identify and vet potential influencers, coordinate collaborations, negotiate deliverables, and oversee content timelines. The specialist will monitor campaign performance, track metrics, and recommend strategies to improve reach, engagement, and brand awareness. Responsibilities also include working closely with the salon’s marketing and creative teams to align influencer content with brand messaging and ongoing promotions. This is a full-time, on-site role based in Ahmedabad,



requiring regular presence at the salon to capture content, understand the client experience, and collaborate with the team. Qualifications
• Demonstrated experience in influencer marketing, social media campaigns, and partnership management.
• Strong skills in content planning, storytelling, and basic copywriting tailored for platforms such as Instagram, TikTok, and YouTube.
• Ability to analyze campaign performance using social media analytics tools and translate insights into actionable recommendations.
• Familiarity with current beauty, fashion, and hair trends, and enthusiasm for salon and lifestyle content.
• Excellent communication and negotiation skills for coordinating with influencers, agencies, and internal stakeholders.
• Strong organizational skills, with the ability to manage multiple collaborations, timelines, and content calendars.
• Comfort working on-site, capturing behind-the-scenes content, and collaborating closely with creative and salon teams.
• Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent professional experience.
• Prior experience in the beauty, hair, or lifestyle industry is an advantage.
• Ability to work in a quick-paced workplace and adapt to evolving social media trends and brand needs. HAIR RAP BY YOYO (phone hidden) [email protected]

📌 Influencer Marketing Specialist (Ahmedabad)
🏢 HAIR RAP BY YOYO
📍 Ahmedabad