Growth Manager (Performance Marketing & Retention) | Loop Lab | New Delhi (GK-2) | Full-time About Loop Lab Loop Lab is building India's first functional hair accessories brand. Our promise is simple: products that don't harm your hair. We started with Loopies (hair ties) and are launching a full range across four daily routines: Day, Sleep, Active and Spa/Styling. We are a small team with big targets, and we move fast.

About the role
You will own how Loop Lab acquires and retains customers. Today the founder runs the ads himself. Your job is to take that over, scale it profitably, and build the retention engine that brings customers back. You will work closely with our content team, who produce the creatives you test. What you will own Plan, launch and scale Meta ad campaigns across prospecting and retargeting, owning the monthly budget and its returns Work to transparent CAC and ROAS targets, and pause what doesn't work quickly Run a weekly creative testing cycle with the content team: briefs, test structure, results and next steps Track the full funnel from ad click to checkout, and find where we lose customers Build and run retention across email and WhatsApp (Klaviyo and the WhatsApp Business API): welcome flows, abandoned cart,



post-purchase and win-back Reactivate our existing customer base with well-timed offers Report weekly on spend, revenue, ROAS, CAC and learnings, with clear calls on what to scale and what to stop You are a good fit if you Have 4–6 years of hands-on performance marketing at a D2C or e-commerce brand, mainly on Meta Have personally managed a monthly ad budget and can talk through your CAC and ROAS numbers Understand the funnel metrics on Shopify and Meta well enough to find a problem without being told where to look Are comfortable with creative testing, and can brief a creative team and give feedback on what works Are data-led, self-directed and quick to act Nice to have Experience with Klaviyo or WhatsApp automation Experience with Google Ads Experience scaling an Indian D2C brand through a ₹1 crore a month stage Experience in beauty, hair care, fashion or accessories Details Based at our GK-2, New Delhi office, working from the office on weekdays You will report directly to the founder What you get Full ownership of the growth engine, from week one Direct access to the founder, with fast decisions and no layers A product category that is new to India, with a clear plan to reach ₹100 crore To apply: Apply on LinkedIn and answer the short screening questions.

📌 Growth Manager (Kangrinboqe Peak)
🏢 Loop Lab
📍 Kangrinboqe Peak