Role Overview We are seeking a Marketing Communications Associate to support email-based marketing initiatives and event communications. The candidate will be responsible for developing targeted email campaigns, coordinating event registrations, and ensuring timely communication with members, investors, and event participants. Hands-on experience with Mailchimp and event registration management is essential for this role. Core Responsibilities 1. Email Marketing & Communications
- Create and manage email campaigns using Mailchimp.
- Draft event invitations, announcements, newsletters, and promotional communications.
- Schedule email campaigns and automated reminders.
- Personalize communications for different audience segments.
- Proofread and test emails before deployment. 2. Event Communications & Registrations
- Coordinate event registration forms and online registration pages.
- Manage attendee databases and registration updates.
- Send registration confirmations, event reminders, and logistical information.
- Coordinate pre-event and post-event communications.
- Support attendee engagement through timely and relevant email communication. 3. Content & Audience Management
- Maintain email contact lists and subscriber databases.
- Segment audiences for targeted communications.




- Ensure consistency in messaging, tone, and branding.
- Maintain records of email campaigns and event communications. 4. Reporting & Optimization
- Track email campaign performance and engagement.
- Monitor registrations generated through email campaigns.
- Prepare performance reports and identify improvement opportunities.
- Recommend improvements to email content, timing, and audience targeting. Required Skills
- Practical experience with Mailchimp and email marketing campaigns.
- Experience with event registration workflows and attendee communications.
- Strong written communication, editing, and copywriting skills.
- Understanding of email automation and audience segmentation.
- Familiarity with Eventbrite, Cvent, Zoho Events, or similar platforms.
- Strong attention to detail and coordination skills. Experience to Look For
- 2–5 years of experience in marketing communications, email marketing, or event communications.
- Experience creating qualified email content for business audiences.
- Hands-on experience managing event registrations and attendee updates.
- Experience coordinating multiple communication activities simultaneously.

📌 Marketing Communications Associate (Mumbai)
🏢 Keiretsu Forum
📍 Mumbai