05 Nov
|
WebMD
|
Navi Mumbai
About the Company
WebMD Health Corp., an Internet Brands Company, is the leading provider of health information services, serving patients, physicians, health care professionals, employers, and health plans through our public and private online portals, mobile platforms, and health-focused publications. The WebMD Health Network includes WebMD Health, Medscape, Jobson Healthcare Information, prIME Oncology, MediQuality, Frontline, QxMD, Vitals Consumer Services, MedicineNet, eMedicineHealth, RxList, OnHealth, Medscape Education, and other owned WebMD sites. WebMD®, Medscape®, CME Circle®, Medpulse®, eMedicine®, MedicineNet®, theheart.org®, and RxList® are among the trademarks of WebMD Health Corp. or its subsidiaries. We foster a culture of collaboration, innovation, and impact—and we’re committed to a diverse and inclusive workplace where all team members feel valued and empowered to thrive. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
About the Role
Key Responsibilities
- Content Creation & Copywriting : Write, edit, and curate daily and weekly newsletters for a US audience. You will produce high-volume, high-quality copy that includes catchy headlines, engaging pre-headers, and digestible body summaries.
- Editorial Curation : Select the most relevant articles, news, and features from the WebMD network to present to our audience, ensuring a mix of timely news and evergreen health tips.
- Voice & Tone Management : Maintain a consistent brand voice that is empathetic, authoritative, and accessible.
You must be able to translate complex medical jargon into consumer-friendly language without losing accuracy.
- Editorial Calendar Management : Manage the writing schedule and content pipeline to ensure timely delivery of all newsletter assets.
- Collaboration : Work closely with editorial and marketing managers to align content themes with broader marketing initiatives, ensuring a unified brand voice and seamless execution of campaign strategies.
Required Qualifications
- 2+ years of professional writing experience (Journalism, Copywriting, or Content Marketing), with a specific portfolio demonstrating newsletter or short-form digital content.
- Exceptional English writing and editing skills. You have a mastery of grammar, syntax, and style (AP Style preferred), with an eagle eye for typos.
- Ability to synthesize complex information. Experience taking dense or technical source material (preferably medical/health) and rewriting it for a general US audience.
- Headline writing expertise. You know the difference between a clever headline and a click-bait headline, and you know how to write for high click-through rates (CTR).
- Deadline-driven. Ability to write high-quality copy at a quick pace to meet daily deployment schedules.
- Self-starter with a desire to ask questions, learn, and adapt the editorial voice based on performance data.
- Excellent communication and interpersonal skills to collaborate with global teams.
Preferred Qualifications
- Experience in the Healthcare/Wellness industry. Familiarity with health topics, medical compliance, or science writing is a major plus.
- Experience using Generative AI tools (ChatGPT, Google AI, etc.) as an assistant for ideation and outlining (not replacing final output).
- Experience with project management tools: Workfront, YouTrack.
📌 Medical Promo Writer (Navi Mumbai)
🏢 WebMD
📍 Navi Mumbai