We are seeking a Data Scientist to lead our efforts in optimizing Performance Marketing business through advanced analytics and data science techniques. The ideal candidate will have a robust background in data science, analytics, and has exposure to Paid Marketing, and will be responsible for driving experimentation, budget optimizations, defining KPIs as well as unlocking new growth opportunities.Responsibility :- Execute end-to-end projects autonomously, from problem definition to the communication of actionable recommendations.- Analyze eBay's comprehensive datasets, deriving insights to diagnose root causes of trends and enhance the user experience.- Construct machine learning models for predicting user behaviors and inferring marketing performance, supporting business decisions with reliable outputs.- Quantify and optimize the performance of marketing initiatives based on data-driven insights, identifying key drivers and new opportunities by focusing on high-impact metrics. Conduct deep-dive analyses into campaign performance to determine efficacy and underlying causal factors.- Mine data to optimize marketing campaigns, revenue growth, and the customer experience, including customer segmentation analysis for audience understanding.- Formulate strategies for channel optimization and content development.- Design, develop, and implement experimentation frameworks, such as A/B testing and uplift modeling, to rigorously measure marketing effectiveness.- Develop and implement solutions for Marketing Attribution (MTA).- Provide data infrastructure support, including the design of self-service tools, dashboards, and related assets.- Communicate business performance metrics to stakeholders clearly, concisely, and insightfully.- Develop, refine, and systematize reporting to ensure clarity and accuracy.



Streamline existing processes and implement opportunities for automation and efficiency gains, leading the automation of recurring tasks.- The role involves translating complex business challenges into a scientific formulation suitable for an AI/Analytics Product solution. This individual will define requirements and collaborate with engineering teams to build and productionalize AI-enabled Analytics Products.Job Skills required :- Demonstrated intellectual curiosity, a strong passion for complex problem-solving, and the ability to thrive in ambiguous situations.- A profound dedication to understanding and serving the distinct community of eBay.- Possesses sound business sense and robust quantitative analytical capabilities.- Exhibits strong communication proficiencies and proven experience translating complex quantitative analysis into actionable recommendations.- Comprehensive understanding of various machine-learning methodologies (including, but not limited to, regression, clustering, and decision tree learning) and their practical advantages and limitations.- Functions as an effective team contributor, collaborating seamlessly and consistently promoting successful team interactions.- Previous experience or profound domain expertise in Performance Marketing and/or Brand Marketing is highly desirable.Desired Qualifications :- Bachelors or equivalent in Mathematics, CS, Statistics, Economics, Business, or other related fields.- 3 - 10 years hands-on work experience in data analysis, with a focus on onsite web analytics, A/B testing, machine learning and report automation.- Skilled in database query tools using SQL, and Hadoop experience is a plus.- Good Excel and PowerPoint skills, proficiency with statistical analysis tools such as Python or R.- Knowledge of AI tools and techniques, such as Gemini, GPT, LLMs etc. (ref:hirist.tech)

📌 eBay.com - Manager - Data Science & Analytics (Bengaluru)
🏢 Ebay
📍 Bengaluru