Role & responsibilities
Design and develop omnichannel customer journeys using Adobe Journey Optimizer.
Configure customer audiences, segmentation rules, offers, and decisioning strategies.
Build and maintain integrations between Adobe Experience Platform and enterprise applications.
Develop event-based and real-time customer engagement solutions.
Support campaign execution across Email, SMS, Push Notifications, and In-App channels.
Participate in solution design and technical review sessions.
Troubleshoot campaign, profile, audience qualification, and journey execution issues.
Collaborate with architects, analysts, and QA teams to deliver high-quality solutions.
Mentor junior developers and promote development best practices.
Support release management and production deployments.
Preferred candidate profile
Minimum 5+ years of MarTech, Marketing Automation, or Digital Experience implementation experience.
Hands-on experience with Adobe Journey Optimizer (AJO).
Robust experience with Adobe Experience Platform (AEP).
Knowledge of Customer Orchestration concepts and implementations.
Experience with audience management, segmentation, and offer decisioning.
Robust understanding of APIs, JSON, JavaScript, and data integrations.
Experience working with customer data models and event-driven architectures.
Robust problem-solving and troubleshooting skills.
Experience working in Agile delivery environments.
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