Job Title: Assistant Brand Manager / Brand Manager

Location: Bangalore

Experience: 4–6 Years

Reporting To: Head of Marketing

Job Description:
Plan and execute 360-degree brand marketing campaigns, product launches, seasonal campaigns, collaborations, and brand awareness initiatives.
Develop brand storytelling and coordinate with creative, design, and product teams.
Manage content across social media, websites, e-commerce platforms, and offline channels.
Coordinate with creative, PR, and media agencies to ensure timely campaign execution.
Plan influencer collaborations and brand partnerships.
Drive retail marketing activities, including in-store promotions, mall activations, festive offers, and trade marketing initiatives.
Build relationships with mall teams, retail partners, and internal stakeholders.
Plan and execute CRM campaigns through WhatsApp, SMS, email newsletters, and loyalty programs.
Monitor customer insights, brand sentiment, campaign performance, and ROI.




Collaborate with performance marketing and retail teams to improve customer engagement, footfall, conversions, and sales.
Manage team members and multiple marketing projects simultaneously.

Candidate Requirements:
4–6 years of experience in brand management, lifestyle, fashion, retail, D2C, or consumer brands.
Proven experience in planning and executing 360-degree marketing campaigns.
Exposure to retail marketing, trade marketing, and offline activations.
Understanding of CRM campaigns, customer retention, and digital content.
Experience in managing creative agencies, influencers, and cross-functional teams.
Solid communication, storytelling, presentation, and analytical skills.
Commercial acumen with an understanding of campaign ROI and sales performance.
Team management experience is preferred.
Passion for design, lifestyle, and consumer trends.

📌 Brand Manager Bengaluru
🏢 One75MB HRM
📍 Bengaluru