NOGIZ is a software development company providing technology solutions, including web and mobile application development, UI/UX design, digital marketing and custom software development. We are expanding our HR technology business with NOGIZ HRMS, an integrated Human Resource Management System designed to help organisations streamline employee management, onboarding, attendance, leave, payroll, recruitment, performance management and other HR operations. We are looking for a result-oriented Business Development Executive who can help us acquire new business customers, introduce our HRMS platform to organisations and build long-term client relationships. Job OverviewWe are looking for an energetic and confident sales professional with excellent cold-calling, communication, negotiation and business development skills. The candidate will be responsible for identifying potential business customers, reaching out to business owners and HR decision-makers, scheduling meetings, visiting prospective clients, conducting product demonstrations and converting qualified prospects into paying customers. This is a combination of inside sales, outbound sales and field business development. Candidates with experience in selling SaaS products, HRMS, payroll software, ERP, CRM, business software or other digital products will be preferred.

Key Responsibilities
1. Lead Generation & Prospecting
• Identify and research potential business customers across different industries.
• Build a database of companies, business owners, founders, HR managers, HR heads and decision-makers.
• Generate leads through LinkedIn, Google, business directories, networking, referrals and other channels.
• Identify organisations that could benefit from HRMS and payroll automation.
• Develop and maintain a consistent pipeline of qualified prospects. 2. Cold Calling & Outbound Sales
• Make daily outbound calls to potential business customers.
• Introduce NOGIZ and explain the perks of our HRMS platform.
• Connect with business owners, CEOs, founders, HR managers and other relevant decision-makers.
• Understand the prospect's existing HR processes, challenges and software requirements.
• Follow up with interested prospects through calls, emails, LinkedIn and WhatsApp.
• Convert cold leads into qualified business opportunities and product demonstrations. 3. Field Sales & Client Meetings
• Visit companies, offices, business parks and commercial establishments to introduce NOGIZ HRMS.
• Conduct face-to-face meetings with business owners, HR managers and decision-makers.
• Present the product's capabilities and explain how it can improve HR operations.
• Identify potential clients through direct market visits and business networking.




• Build relationships with local businesses and generate referral opportunities.
• Travel locally or regionally for client meetings and product presentations when required. Note: Field visits and face-to-face client meetings are an essential part of this role. 4. Product Demonstrations & Presentations
• Learn NOGIZ HRMS modules and functionalities thoroughly.
• Conduct online and in-person product demonstrations.
• Present relevant modules based on the prospect's business requirements.
• Explain the benefits of employee management, attendance, leave, payroll, recruitment, performance management and reporting.
• Prepare customised presentations and commercial proposals.
• Coordinate with the technical and product teams when prospects have specific requirements. 5. Business Development & Deal Closure
• Identify customer requirements and recommend suitable HRMS subscription packages.
• Prepare and share quotations, proposals and commercial offers.
• Handle pricing discussions, objections and negotiations.
• Manage prospects throughout the sales cycle, from initial contact to closure.
• Convert qualified prospects into paying customers.
• Achieve assigned monthly and quarterly sales targets. 6. Client Relationship Management
• Maintain relationships with existing prospects and customers.
• Follow up on pending proposals and product demonstrations.
• Coordinate with the implementation team during customer onboarding.
• Identify opportunities for subscription upgrades, additional modules and renewals.
• Generate referrals and explore opportunities for long-term business partnerships. 7. Sales Reporting & CRM Management
• Maintain accurate lead, prospect and customer information in the CRM.
• Update call records, meeting notes, follow-ups and deal status.
• Submit daily and weekly sales activity reports.
• Track sales pipeline, conversion rates and revenue performance.
• Share market feedback, competitor information and customer requirements with management. Required Skills & Qualifications
• Bachelor's degree in Business Administration, Marketing, Sales or a related field preferred.
• 1–4 years of experience in business development, B2B sales, field sales or software sales.
• Excellent cold-calling and lead-generation skills.
• Strong verbal and written communication skills.




• Confidence in interacting with business owners, founders, CEOs and HR professionals.
• Ability to conduct professional product demonstrations and sales presentations.
• Strong negotiation, persuasion and deal-closing skills.
• Ability to understand customer requirements and recommend suitable solutions.
• Willingness to travel and visit prospective clients.
• Good knowledge of MS Excel, Google Sheets, CRM tools and LinkedIn.
• Self-motivated, target-oriented and capable of working independently. Preferred ExperienceCandidates with experience in selling any of the following products will receive preference:
• HRMS and Payroll Software
• SaaS Platforms
• ERP and CRM Software
• HR and Recruitment Technology
• Attendance and Workforce Management Software
• Accounting and Business Management Software
• Enterprise Software and Digital Products
• IT Services and Software Solutions Experience in selling HRMS or Payroll Software will be a major advantage. Performance ExpectationsThe selected candidate will be evaluated on:
• Number of qualified leads generated.
• Daily outbound calls and prospecting activities.
• Number of client meetings and field visits.
• Number of product demonstrations conducted.
• Number of proposals and quotations submitted.
• Lead-to-meeting and demo-to-customer conversion rates.
• New customers acquired.
• Monthly recurring revenue (MRR) generated.
• Customer retention and referral opportunities.

What We Offer
• Fixed salary with attractive performance-based incentives.
• Additional incentives for successfully acquired customers.
• Opportunity to work with a growing SaaS and HR technology product.
• Direct involvement in business development and market expansion.
• Professional growth opportunities in B2B SaaS sales.
• Opportunity to build relationships with business owners and corporate decision-makers. Who Should Apply?We are looking for someone who is not limited to making calls or forwarding leads. We need a sales professional who can independently find prospects, approach decision-makers, understand business requirements, visit potential customers, demonstrate software, handle objections and close deals. If you are confident in selling digital products and enjoy meeting current businesses, we would like to hear from you. Apply Now
• Send your updated resume to: [email protected] Company: NOGIZ Department: Sales & Business Development Position: Business Development Executive – HRMS SaaS Employment Type: Full-Time Work Mode: On-site / Field Sales

Experience:
2–5 Years

Location:
Mohali, Punjab

Salary:
15-45K (Fixed Salary + Attractive Performance-Based Incentives)

📌 Business Development Executive – HRMS SaaS (Sahibzada Ajit Singh Nagar)
🏢 NOGIZ
📍 Sahibzada Ajit Singh Nagar