The role You’ll run marketing end to end for super.money: from agency briefs and pitches to final campaign execution. You’ll work across ATL, BTL, digital, and influencer channels, and own campaigns from idea to impact. What you’ll do:
• Manage agency relationships: brief, run pitches, evaluate ideas, and steer work through to final delivery
• Plan and execute integrated campaigns across ATL (TV, print, outdoor, radio) and BTL (activations, on-ground, partnerships)
• Support media planning and strategy: channel mix, budgets, reach and frequency, and vendor coordination
• Plan and manage influencer and creator campaigns, from shortlisting to content approvals and payouts
• Run growth experiments and frugal growth hacks to drive acquisition and engagement
• Track campaign timelines, budgets, and approvals, and keep stakeholders aligned
• Track campaigns across channels, measure ROI (CAC, cost per install, cost per engagement, payback), and report what worked and what didn’t
• Build campaign dashboards and post-campaign reviews, and use learnings to reallocate budgets
• Maintain brand consistency across all touchpoints and partners
• Keep an eye on competitor activity, category trends, and new marketing formats What we’re looking for:




• 2 to 3 years of experience in brand or marketing management, at a brand, creative agency, or media agency
• Hands-on experience taking campaigns from agency pitch to execution
• Working knowledge of media planning, buying, and strategy
• Understanding of ATL and BTL campaign planning and execution
• Familiarity with influencer marketing and growth hacking
• Strong project management, with the ability to handle multiple campaigns and deadlines
• Clear communication and the ability to give sharp, constructive creative feedback
• Analytical mindset: comfortable with budgets, dashboards, and performance metrics, with proven experience tracking campaigns and measuring ROI across ATL, BTL, digital, and influencer Good to have:
• Experience in fintech, consumer tech, or D2C
• Exposure to festive and tentpole campaigns at scale
• Comfort with agency negotiations and cost optimisation What success looks like
• Campaigns delivered on time, on budget, and on brief
• Robust, productive agency relationships with quality creative output
• Measurable impact on brand funnel
• Every campaign tracked against defined KPIs, with ROI reported and used in the next plan
• A repeatable process for campaign planning and execution

📌 Assistant Brand Manager Marketing (Bengaluru)
🏢 Super Money
📍 Bengaluru