About Vihara Vihara helps everyday buyers and investors find bank-owned and distressed properties and bid on them online. Our AI matches people with auction deals they would otherwise never see. We’re a small, fast team, and growth is the most important lever we have. The role You’ll own Vihara’s growth engine from end to end, from a stranger’s first click through to their first bid. This isn’t a “post content and hope” job. You’ll find the loops, channels and hacks that bring in buyers, get them active and keep them coming back, and then turn what works into systems that repeat. If metrics, experiments and shipping fast don’t excite you, this role won’t be a good fit. What you’ll do
• Own the full B2C funnel: acquisition, activation, retention, referral and revenue
• Run a high-speed experiment cadence of several growth tests every week, each with a clear hypothesis, a metric and a decision
• Find and scale acquisition channels: paid social (Meta, Instagram, YouTube), Google Search, SEO, creators and communities
• Build programmatic SEO and content engines, such as auction and city landing pages, deal breakdowns and guides that rank and convert
• Design viral and referral loops that turn buyers into our distribution
• Run lifecycle marketing over email, SMS and push: onboarding flows, deal alerts, re-engagement and win-backs
• Improve conversion on landing pages, sign-up and the path to first bid through A/B tests and CRO
• Partner with real estate investing creators, newsletters and communities to reach buyers where they already are
• Track CAC, LTV, activation rate, retention cohorts and payback,



and share the numbers with the founders every week
• Work directly with the founders on positioning, messaging and which bets to make next Tools you’ll use
• Analytics: Google Analytics, Mixpanel/Amplitude, Microsoft Clarity, dashboards
• Ads: Meta Ads Manager, Google Ads
• Lifecycle: Brevo or similar email/SMS platforms
• Automation and no-code tools: Zapier/Make, Clay, AI tools for creative and content
• Experimentation and landing-page tools What we’re looking for
• A proven record of growing a consumer product, with numbers to back it up
• Hands-on skill with growth hacks: you’ve built referral loops, viral mechanics or programmatic SEO, or found a channel nobody else was using
• Strong analytical

skills:
you can find a funnel leak in a dashboard and fix it the same day
• Creativity with hooks, offers and ad creative, plus the discipline to test them properly
• A strong sense of ownership, comfort with ambiguity and a bias toward action
• Clear communication and a willingness to execute very fast Bonus points
• Experience in marketplaces, proptech, fintech or other high-consideration consumer purchases
• Experience with real estate or investing audiences
• Ability to write scrappy scripts, SQL or AI-assisted automations yourself Work style and expectations
• Fully remote
• 6 days a week
• Quick timelines, real deadlines, real ownership
• Daily collaboration with the founders and a small, high-performance team

How to apply
• Apply at https://www.vihara.ai/careers/growth-manager. Tell us about the most successful growth experiment or campaign you’ve run, and the numbers it moved.

📌 GTM & Growth Manager (India)
🏢 VIHARA
📍 India