Company Description Kwality Eat is a leading foxnut (makhana) manufacturer in India, focused on delivering premium, farm-fresh snacks to health-conscious consumers. The company emphasizes quality, purity, and a natural crunch in every product, offering a wholesome snacking experience. With a robust commitment to responsible sourcing and cultivation, Kwality Eat brings carefully selected fox nuts from farms to customers’ tables. The brand engages customers through its online platform, kwalityeat.com, making it easy to discover and order its range of nutritious snacks. ? 1. Digital Marketing & Performance (The Growth Driver)
• Q-Commerce Visibility: Understand, track, and support our visibility on Blinkit (search terms, keyword optimization, image updates).
• Ad Campaign Management: Set up and run hyper-local Facebook, Instagram, and Google ad campaigns to drive direct conversions and brand awareness in target territories.
• Performance Analysis: Monitor critical metrics like Reach, Cost Per Click (CPC), Cost Per Acquisition (CPA), and Engagement Rate to ensure we are getting the highest ROI on our marketing efforts.
• Marketing Campaigns: Brainstorm and execute creative B2C promotions, WhatsApp campaigns, and offline brand activations to drive local and digital brand retention. 2. Social Media & Creative Content (The Brand Builder)
• Content Creation: Plan, shoot, and edit highly engaging reels, videos, and images (using tools like Canva, CapCut, Premiere, etc.) highlighting our makhana sourcing, consumer health hacks, and behind-the-scenes startup hustle.
• Organic Reach: Manage our Instagram, Facebook, LinkedIn, and YouTube channels.
Boost organic engagement by jumping on relevant snack trends, recipes, and wellness hacks.
• Influencer Coordination: Reach out to and collaborate with micro-influencers, health/fitness coaches, and mom-bloggers to showcase our products and link them straight to our Blinkit listing.
• Community Engagement: Respond to comments, direct messages, and brand mentions to build a loyal community of repeat "Kwality Eat" consumers. Who You Are (Requirements):
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Location:
Must be based in or willing to relocate to Purnea, Bihar (on-site work is essential as you'll be shooting real-time on-field farm content, factory processes, and physical packaging updates).
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Skills:
Expert-level understanding of social media platforms (IG, FB, YT, LinkedIn) and Facebook/Meta Ads Manager.
• Creative Eye: Competent with smartphone videography/photography, along with basic design (Canva) and video editing (CapCut/VN/Premiere).
• Strong Communicator: Ability to write catchy, authentic copy in Hindi and English.
• Ownership Mindset: This is a startup You should be self-driven, ready to experiment, analyze what works, and quickly pivot. Perks &
Benefits:
• Work directly with the founding team—there is no corporate red tape here
• High creative freedom to execute your wildest ideas.
• Incredible growth opportunities in the fastest-growing sector (healthy snacking).
• Competitive salary based on experience and impact.
How to Apply
Send us your resume and a brief portfolio of your creative work/social media content to Mail Id :
[email protected] #Hiring #DigitalMarketingJobs #SocialMediaJobs #StartupJobs #FMCGMarketing #BiharJobs #PurneaJobs #JoinOurTeam #KwalityEat
📌 Digital Marketing Manager (Purnia)
🏢 Kwality Eat
📍 Purnia