Build a calendar for key interventions for focused NPIs in the region and build a GTM plan.
Execute as per plan by proper communication down the line to the sales team (RSM ASMs – TSMs & FOS)
Track and monitor the same through proper tracking mechanism and provide feedback on the gap areas
Co-own the defined targets for the region along with the RSM
Develop Customer/consumer programs in coordination with brand team and execute the same in the region
Record market insights in the region and suggest/recommend corrective actions to the HO team for better planning and execution
Vendor Management & cross function Coordination.
POSM sourcing & execution in the region.
Manage Trade Marketing budget efficiently and also manage the loyalty programs.
Plan/implement merchandising/visibility for the region




Will have to extensively travel to various key markets within the regions.
This person will be bridge between the HO (sales, TM & Marketing) and the region
Set explicit objectives with each team member in coherence with set targets for that particular Recent product from top to bottom
Review progress results, objectives and take corrective actions and highlight gaps wherever needed
Collaborates with cross functional teams.
Weekly/Fortnightly/ Monthly project tracking and reporting and reviewing with senior stakeholders
Ability to influence non reporting relationships, RSM and ASMs
Understanding of financials in the value chain – customer margins/distributor margins/budgeting capability etc.

📌 Assistant Manager Trade Marketing Bengaluru
🏢 Del Monte Foods
📍 Bengaluru