04 Nov
|
Sattva Human
|
Pune
About Sattva Human
Sattva Human is a recruitment and staffing consultancy offering talent acquisition, staffing, contract hiring and workforce solutions across industries. We focus on connecting businesses with the right talent while building strong industry relationships and creating meaningful workforce solutions.
Role Overview
We are looking for a creative, research-oriented and strategically driven Social Media skilled who can strengthen Sattva Human's digital presence and corporate brand positioning across multiple platforms.
The candidate will be responsible for developing strategic content, researching industry trends across sectors such as Manufacturing, IT and Corporate, Infrastructure and creating engaging communication that positions Sattva Human as a credible Industry partner.
The role will also involve identifying opportunities to increase the organisation's outreach through industry events, corporate collaborations, partnerships and networking initiatives.
Key Responsibilities
1. Social Media Strategy & Content Development
- Develop and execute social media content strategies aligned with the organisation's brand positioning and business objectives.
- Plan, create and manage engaging content across LinkedIn, Instagram, Facebook and other relevant platforms.
- Develop strategic content around industry insights, recruitment trends, workforce solutions, company achievements, employee stories and organisational initiatives.
- Create content calendars, campaign plans, creative briefs and platform-specific communication strategies.
- Work closely with the design team to develop impactful creatives, carousels, videos, reels and other digital content formats.
- Ensure consistency in brand messaging, tone of voice and visual identity across all platforms.
2. Industry Research & Thought Leadership
- Identify industry developments, market trends, business opportunities and relevant topics for social media communication.
- Develop informative and engaging content based on industry research and insights.
- Research competitor activities, industry leaders and relevant organisations to identify content and branding opportunities.
- Convert complex industry information into simple, engaging and business-oriented content.
3. Corporate Branding & Digital Outreach
- Strengthen Sattva Human's brand visibility and positioning across relevant digital platforms.
- Identify opportunities to increase the organisation's reach through corporate networking, industry events and professional communities.
- Explore collaborations with companies, industry associations, business communities, educational institutions and relevant organisations.
- Develop communication strategies to highlight Sattva's industry presence, expertise, partnerships and achievements.
- Identify opportunities for cross-promotions, collaborative campaigns, guest features and industry-led initiatives.
4. Events, Collaborations & Partnerships
- Research and identify relevant corporate events, conferences, seminars, exhibitions and industry networking opportunities.
- Coordinate with external organisations and companies for potential collaborations and brand partnerships.
- Support the planning and execution of corporate events, employer branding activities and industry engagement initiatives.
- Develop pre-event, live-event and post-event social media communication.
- Build and maintain relationships with relevant external stakeholders to expand brand outreach.
5. Performance Tracking & Analytics
- Monitor social media performance, audience engagement, reach, impressions, follower growth and content effectiveness.
- Analyse platform insights and identify opportunities to improve content performance.
- Track campaign performance and prepare periodic social media reports.
- Recommend strategies to improve organic reach, engagement and brand visibility.
- Stay updated with changing social media trends, platform algorithms and digital communication practices.
Required Skills & Competencies
- Strong content writing, storytelling and communication skills.
- Ability to research industries and convert information into meaningful content.
- Understanding of LinkedIn and other social media platforms, particularly for corporate branding.
- Knowledge of content planning, social media analytics and digital engagement strategies.
- Strong coordination and stakeholder management skills.
- Ability to communicate and collaborate with external companies and industry professionals.
- Creative thinking with a strategic and business-oriented approach.
- Good presentation, networking and interpersonal skills.
Eligibility Criteria
- 1–2 years of relevant experience in social media management, corporate communications, digital marketing or brand management.
- MBA in Marketing, Mass Communication, Journalism, Media Studies or an equivalent qualification.
- Candidates with prior experience working in a corporate environment will be preferred.
- Experience in B2B social media communication, corporate branding or industry-focused content will be an added advantage.
What We Are Looking For
We are looking for someone who goes beyond routine social media posting and understands how to build a corporate brand through strategic communication, industry research, meaningful content and external collaborations.
The ideal candidate should be proactive, curious about different industries, confident in communicating with external stakeholders and capable of identifying opportunities to increase Sattva Human's visibility and market presence.
📌 Social Media Marketing Specialist (Pune)
🏢 Sattva Human
📍 Pune