05 Nov
|
Concrete Software Solutions
|
Greater Noida
05 Nov
Concrete Software Solutions
Greater Noida
Full-time, work from office / in person | Immediate joiner preferred
Job Summary
Hands-on Digital Marketing Manager with excellent written and spoken English and expertise in SEO, SMO, SMM, Google Ads, Meta Ads and AI search optimization. The primary objective is to generate qualified business leads through effective paid and organic marketing campaigns.
Responsibilities
- Plan and execute digital marketing strategies to generate leads for IT services, software development, websites, cloud solutions and other company offerings.
- Manage SEO: keyword research, technical SEO, on-page optimization, ethical link building and local SEO.
- Improve visibility in AI-powered search through Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
- Create, manage and optimize Google Ads and Meta Ads campaigns, including lead generation and remarketing.
- Manage social media marketing and optimization across LinkedIn, Facebook, Instagram and other relevant platforms.
- Prepare content calendars and write engaging English content for ads, websites, landing pages, emails and social media.
- Optimize landing pages, enquiry forms and calls to action to improve conversions.
- Monitor advertising budgets,
cost per lead, lead quality and campaign performance.
- Track results using GA4, Google Search Console, Google Tag Manager and advertising dashboards.
- Coordinate with the sales team to assess lead quality and improve targeting.
- Use AI tools for research, content development, campaign analysis and marketing automation.
- Prepare clear weekly and monthly performance reports and recommend improvements.
Required Skills
- Excellent written and spoken English
- copywriting and proofreading
- practical SEO
- SMO
- SMM
- Google Ads and Meta Ads experience
- demonstrated qualified lead generation
- analytics
- conversion tracking
- keyword research
- competitor analysis
- familiarity with AI search optimization and current digital marketing techniques
- independent campaign and budget management
- robust analytical, communication and time management skills
Preferred Qualifications
- Experience in B2B or IT services marketing, LinkedIn campaigns, CRM tools and marketing automation.
- 3+ years of experience preferred, with proven lead generation results.
📌 Digital Marketing Manager – SEO, Social Media, Paid Ads & AI Search (Greater Noida)
🏢 Concrete Software Solutions
📍 Greater Noida