Company Description Mamamiac is a purpose-driven skincare brand focused on safe, effective, and thoughtfully formulated products for everyday use. The brand is built on the belief that skincare should prioritize purity, care, and long-term skin health over short-lived trends. Its product range supports simple, consistent routines that nourish and protect the skin, emphasizing quality ingredients, strict safety standards, and responsible practices.

Mamamiac strives to build trust through transparency, performance, and conscious innovation. With a year of consumer trust established, the brand is now poised to expand with carefully crafted innovations that elevate daily skincare.

Role Description The Sales & Growth Executive role is a full-time, on-site position based in Kottayam. This role involves driving sales Increase sales through customer conversion, consistent follow-up and practical growth activities. Work with Mamamiac's sales, creative, technical and operations teams to improve orders, repeat purchases and profitable growth.

This is a hands-on executive role with ownership of assigned targets and activities and contributing ideas to refine positioning and expand Mamamiac’s presence.

Responsibilities and performance expectations

1. Sales conversion and revenue

- Handle assigned WhatsApp, phone and digital enquiries for Mamamiac and Beauty Link. Explain products accurately, answer questions and follow up until each lead has a recorded outcome.
- Achieve agreed sales and conversion targets. Maintain complete customer, order and payment-reference details and hand confirmed orders to Operations.
- Execute approved bundles, cross-selling, upselling and seasonal offers. Identify opportunities to increase average order value and repeat purchases.

2. Growth campaigns and customer acquisition

- Help execute monthly sales plans and campaigns. Review leads, conversions and campaign results with the Technical Executive.
- Understand ROAS, CAC, CPA, CTR and conversion rate.



Suggest improvements using sales feedback and acquisition data.
- Share explicit customer objections, product angles and creative requests with the Creative Head. Coordinate campaign readiness and follow-through.

3. Organic content, UGC and influencer sales

- Source relevant creators and influencers, coordinate approved collaborations and track content delivery, leads and attributable orders.
- Support genuine testimonials, product demonstrations, educational content and customer stories. Keep messaging consistent with approved product claims.
- Evaluate content and creator activity using relevant engagement, enquiries and sales results.

4 Website conversion and e-commerce support

- Use Shopify reports and working knowledge of Google Analytics and Microsoft Clarity to identify buying patterns and customer drop-offs.
- Recommend improvements to product pages, offers, reviews and checkout. Coordinate implementation with the Technical Executive and track results.
- Review website and marketplace sales trends; coordinate with Operations on availability and order issues.

5. Retention and customer experience

- Execute approved WhatsApp retention, replenishment and reactivation campaigns with the Technical Executive.
- Identify cross-sell opportunities from purchase history and collect product feedback. Escalate complaints to Operations and follow up on the customer outcome.

6. Reporting, commercial awareness and coordination

- Update the daily tracker with enquiries, orders, sales value, follow-ups, campaign activity and blockers. Attend weekly sales reviews with practical corrective actions.




- Track competitor offers, launches and customer feedback. Suggest opportunities that protect product margins after discounts, delivery costs and returns/RTO.
- Coordinate with Creative, Technical, Operations and Finance. Follow approved pricing and budgets; obtain approval before discounts, creator commitments or spending.

Key performance indicators

Targets will be agreed in writing based on assigned channels, lead volume and responsibilities. Individual targets and campaign measures will be reviewed separately.

- Sales: assigned revenue/order target, enquiry-to-order conversion and follow-up completion.

- Order quality: accurate order handover, delivered-order revenue and avoidable cancellation/return issues.

- Growth: AOV, bundle/cross-sell results, repeat purchases and attributable creator/campaign orders.

- Commercial results: campaign CAC/ROAS and contribution profitability, reviewed with Technical and Finance.

- Execution: daily tracker completion, timely actions and closure of assigned follow-ups.

Required skills and experience

- 2- 4 years of relevant sales, D2C or e-commerce experience with examples of achieved targets.
- Strong customer communication, follow-up, negotiation and Excel/Google Sheets skills.
- Working knowledge of Shopify, digital sales funnels, Meta/Google advertising metrics, influencer marketing and WhatsApp retention.
- Ability to read business data and turn it into action. Beauty, skincare or personal-care experience is preferred.

What success looks like A proactive salesperson who converts enquiries, completes follow-ups, coordinates effectively and delivers measurable sales results. Technical implementation stays with the Technical Executive; creative production stays with the Creative Head. This role owns its assigned sales work and follows dependencies through to completion.

Interested candidates may apply at [email protected]

📌 Sales & Growth Executive (Kottayam)
🏢 Mamamiac
📍 Kottayam